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MUMBAI:
Star Plus is extending into a new genre with the launch of
a reality show Aap Ki Kachehri. Produced by Synergy
Adlabs, the show has roped in Kiran Bedi as the mediator.
According
to Star Plus CEO Uday Shankar Aap Ki Kachehri is pecked
as an infotainment show and is a conscious effort to breakaway
from the general entertainment channel (GEC) norm.
 “It
is our channel’s endeavour to offer our viewers a plethora
of innovative and differentiated programming and Aap Ki
Kachehri allows us to extend ourselves into a new genre.
With the show, we have made a conscious effort to breakaway
from the GEC norms and offer our viewers entertainment with
a strong overriding social message,” said Shankar.
Targeted
at 18+ audiences, the show is a forum to settle disputes between
consenting individuals. It will have first-person perspective
of various real cases that include relationship disputes,
money and inheritance disputes, illicit relationships, senior
citizen disputes, women issues, sexual harassment, dowry harassment,
gender discrimination, sibling conflicts and matrimonial disputes.
Its
objectives are to get the affected parties to discuss the
issue, look at probable solutions to their problems outside
of courts and also to educate others in similar situations.
Star
Plus senior creative head Anupama Mandloi said, “The
show is in reality a platform for real people to resolve real
life disputes. The show offers a vicarious insight into neighbourly,
family or spousal conflicts and aims to provide a credible
and fair redressal. We are proud to announce this show and
believe that it could be the next milestone in differentiated
programming on GECs.”
The
cases on Aap Ki Kachehri will be sourced from NGOs
and agencies. However, there will also be a forum open to
viewers who can call in or write about their cases.
Synergy
Adlabs’ Siddhartha Basu said, “This is a show which
promises fascinating insights into human behaviour and values,
and should offer vital education on the application of rights
and laws to resolve common disputes with equity, in a way
that makes for compelling TV.”
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