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Globecast Asia to open playout centre in Singapore

Indiantelevision.com Team

(17 June 2008 2:00 pm)

MUMBAI: Globecast, a global content management and delivery company, is extending its service range in Asia with the upcoming launch of a playout and media management centre at its regional headquarters in Singapore.

Scheduled for October, the launch follows Globecast’s acquisition of Pacific Century Matrix in Hong Kong, and is part of the company’s strategy to expand its geographic and commercial offering in Asia.

The new media management centre will be located at Globecast’s Asian headquarters in the renowned Parkview Square building, in Singapore’s Central Business District and will feature:

edit suites with new generation software
ingest stations with a quality check service
tape library management service
highly redundant and expandable SAN architecture (with digital archiving and transcoding possibilities)
multiple DVB subtitles management
static and dynamic bug insertion
workflow based automation system using IP protocol to control the equipments
fully redundant play-out servers with auto-redundancy
24/7 monitoring and quality check at multiple points in the workflow chain
compliance recording in multiple formats with remote login capabilities

Globecast Media Management, a solution for playout and origination, will be the key product offered to broadcasters of all sizes from this new centre – providing channels with use of market leading technology without the expensive investment. The centre will allow new channels to reach viewers using a fast and reliable solution and help international channels entering the market to create regionalised feeds and enhance their appeal to Asian audiences.

The company says that the launch means that broadcasters in Asia will be able to focus on their content and programming and outsource both their channel management and delivery needs to Globecast. Coupled with connectivity to Globecast’s worldwide satellite and fibre distribution network and linked to 12 teleports and technical operations centres around the globe, the company also offers this one stop solution from its facilities in London and Florida. The two existing facilities already serve clients such as Arsenal TV and Ion Networks.