| MUMBAI:
After a successful stint with Kaun Banega Crorepati (KBC), Star Plus is
bringing back Shah Rukh Khan to anchor a reality game show. To
be produced by Reliance ADAG's Synergy Adlabs, the mega show is based on an international
game format called Are You Smarter Than a 5th grader? Sources
close to the development say that Khan is likely to give away Rs 50 million as
prize money for the winner. Although
the name of the show is yet to be finalised, sources report that it will be a
direct Hindi translation of Are You Smarter than a 5th Grader?, or Bade
Hue To Kya Hua? Refusing
to divulge any details on the prize money, Star Plus EVP and GM Keertan Adyanthaya
said, "Star Plus is launching a new show with Shah Rukh Khan as host. We
will announce details of format and prizes shortly." When
contacted, Synergy Adlabs CMD Siddhartha Basu was also not willing to talk about
the prize money. "It is premature to tell about it now. We can only share
that Synergy Adlabs is producing the show, the name of which is yet to be finalised."
Are
You Smarter than a 5th Grader? is a television game show format based on asking
grade-school level questions to adults. Devised in the United States, the show
format has since been replicated in several foreign countries. Themed
as a school quiz, each game is played by a single contestant who earns money incrementally
based on a payout ladder by answering simple trivia questions. |