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Zee Studio partners Palador for world cinema
 

Indiantelevision.com Team

(23 February 2008 6:00 pm)

 

MUMBAI: Zee Studio has partnered with Palador Pictures to showcase 26 of its acclaimed films on their channel.

From April, 26 films made by master filmmakers like Ingmar Bergman, Akira Kurosawa, Wong Kar-Wai, Francois Truffaut, Krzysztof Kieslowski and Jim Jarmusch will be showcased on Sundays.

Last year, the channel had tied up with Palador for the Olive Collection.

Speaking about the new deal, Palador Pictures founder-MD Gautam Shiknis said, "We had promised to take world cinema to the masses. We fulfilled the promise first with the box sets and then with a DVD deal with Moser Baer. The final frontier was TV and that has been conquered today with this deal."

On the home video front, Akira Kurosawa box set, Wong Kar Wai box set and a world cinema assorted box set are already on sale on indiaplaza.in while individual DVDs will soon be available pursuant to a deal with Moser Baer.

Zee Studio business head Neil Chakravarti said, "We were the first channel to consistently showcase world cinema and our most recent endeavour, the Satyajit Ray festival last December, was received very well by our viewers. The team at Zee Studio has always worked hard to keep up with viewers' tastes, and to innovate and stay true to our vision of sourcing and bringing the best movies to Indian viewers.

"We are very happy to partner with Palador for this initiative to showcase great films from their library. The previous festival with Palador's films generated lots of buzz among film lovers and we are confident that they will truly enjoy this collection of masterpieces as well."

Palador co-founder and joint MD Mohan Polamar says, "Palador's quest is to bring the language of cinema into India. Our catalogue contains the works of cinema's founding fathers and their prodigies. Our focus is to generate popularity to this content, and therefore, our philosophy is to be agnostic to the medium and partner.

"We have a large body of content and we will work untiringly to popularise the same, Neil and his team at Zee have always been supportive of Palador's passion. Zee Studio's programming direction and Palador's journey make us ideal partners."

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