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MySpace teams up with Google to spread reach

Indiantelevision.com Team

(27 December 2008 7:00 pm)

NEW DELHI: Social networking site MySpace.com is teaming up with Internet search leader Google in an attempt to extend its reach and counter the expansion of their common rival Facebook.

As a part of the initiative, MySpace is trying to expand its network by making its login system, MySpaceID, compatible with any website that wants to embrace it.

By working on a similar service offered by Google, MySpace is betting that more sites will welcome its audience.

The alliance builds upon MySpace's seven-month-old effort to make it easier for the 127 million worldwide users of its online hangout to connect with their social circles while they are at other Internet destinations.

MySpace and Google previously joined forces a year ago to promote the service - OpenSocial - that competes against Facebook's warehouse of online software programs.