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NGC unveils new packaging, website & content
 

Indiantelevision.com Team

(4 August 2008 6:00 pm)

 

MUMBAI: In an attempt to don a new look, National Geographic Channel (NGC) has unveiled new packaging, new website and new content with an aim to provide "relatable, innovative and relevant" entertainment to its viewers.

NGC India senior VP content and communication Rajesh Sheshadri says, "We are extremely proud to launch the new avatar of our channel and website as it is a testament to our constant efforts to innovate. The revitalised look is guaranteed to make the viewer sit up and watch the channel with a whole new perspective. Our website will take the viewer to a whole new world of information, engagement and entertainment this August onwards."

The features of the website, natgeotv.co.in, include a video section, discussion forum, games, monthly contests and sections covering Nat Geo genres.

The channel has used still photography in a 3D-pan movement to give depth to its graphics and vectors for all technical or architectural images.

Also, NGC has announced a new line-up of shows that will cover genres like action, adventure, technology and "extreme wild".

Every Monday, the channel will screen action shows like Inside Iraq's Kill Zone, US border War, Fight Science etc.

While on Tuesdays NGC will show Long Way Down at 8 pm, it will show World's Deadliest Animals and Dangerous Encounters with Brady Barr every Wednesday.

Also, NGC will screen Beijing Olympic Stadium on 7 August at 8 pm, Water Cube on 21 August at 8 pm, Super Factories - Caterpillar/Winnebago on 7 and 14 August at 9 pm and Monster Moves on 4 August at 9 pm.

The Sunday 8pm slot will focus on shows like Super Human, Inside The Body Trade, Emergency Transplant, Crystal Skulls, and Solar Force.

 
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