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MUMBAI:
Shirshendu Banerjee has joined Essel Infraprojects Limited
as the Chief Operating Officer for the Essel group's FM radio
vertical.
Banerjee,
better known as Shandy in media circles, was head of the Radio
division at Mediaguru in his last assignment. Having started
as an on air talent with All India Radio, Banerjee has also
held charge as head of programming for Red FM Delhi.
Essel
currently has licenses to run FM stations in Punjab (Amritsar
and Patiala), Uttar Pradesh (Agra, Benaras and Allahabad)
and Maharashtra (Jalgaon, Nanded and Akola). Banerjee's initial
mandate is to set up these stations. He says the stations
are likely to be operational by the end of May.
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