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Zee sews 3-year distribution deal with Ten Sports
 

Indiantelevision.com Team

(2 April 2008 6:00 pm)

 

MUMBAI: Ten Sports has moved to the Zee-Turner bouquet after the expiry of its three-year contract with Sony Entertainment Television (Set) India.

Zee Group has entered into a three-year contract and will be paying around Rs 3.2 billion as minimum guarantee, a source familiar with the negotiations says. This is higher than Sony's payout of Rs 2.40 billion for a similar period.

Incidentally, Zee has 50 per cent stake in Ten Sports, acquiring it in 2006 for $57.15 million.

"Ten Sports has left the One Alliance and become part of the Zee-Turner bouquet from 1 April. The channel's existing contracts are moving into Zee-Turner. Later Ten Sports will form a bouquet along with Zee Sports and a few other channels," the source adds.

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