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MUMBAI:
Big FM has appointed Rohit Dhar as the regional director -
East. He will be reporting directly to Big FM regional head
East and South Soumen Choudhary.
Prior
to this, Dhar was the cluster head of Uttar Pradesh and station
head of Lucknow for Radio Mirchi.
In his new position, Dhar will be working towards developing
on-air properties for brands and providing marketing solutions
to clients. His span of work would encompass overall functioning
of the stations in the East.
Dhar
has over 12 years of experience in the field of sales, insurance and media. He
has worked as senior manager-personal lines (auto and home insurance) for Tata
AIG. | 
