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The tribunal has said that the bouquet would
be given at the rate of Rs 67 per subscriber
per month and signals shall have to be activated
by 14 April. Max, which forms part of the
One Alliance bouquet, will start telecasting
the IPL matches from 18 April.
Sun
Direct had been asking only for Max in the
One Alliance bouquet, citing Trai's a la
carte regulation, for a period of three
months. But this was not acceptable to Set
Discovery, forcing the DTH player to file
a petition with the sector tribunal on 10
April, asking for the Max signal.
The
petition came up for hearing today, during
which the DTH player spoke of the a la carte
provision. But counsel for Set Discovery
said that what Sun Direct had been demanding
did not make business sense.
They
said they were willing to offer their channels
to Sun Direct on the same terms as they
have done with other DTH players, which
is a five-year contract, but Sun Direct
wanted a single channel only for the three
months so that the IPL matches could be
shown to their customers.
They
informed the court that during earlier discussions,
Sun Direct had been negotiating for all
15 channels, but now it is demanding just
Max.
Tdsat,
on hearing the arguments, ruled in the interim
that the issue of a la carte would be decided
when the main arguments are heard. But till
then, it ordered One Alliance to give its
channels to Sun Direct. But Sun Direct had
to take all the 15 channels and couldn't
choose just one.
Tdsat
asked the two parties to come to a negotiated
settlement on the terms and conditions.
Both parties have agreed to abide by the
interim order.
The
next date for hearing is 8 May.
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