Indiantelevision.com's > Digital Edge > Sony's Blu-ray disc sees strong sales growth
 
 
Indiantelevision.com's Digital Edge
Sony's Blu-ray disc sees strong sales growth
 
Indiantelevision.com Team

(3 September 2007 6:00 pm)

 

MUMBAI: Sony Pictures Home Entertainment (SPHE) has announced that the company's Blu-ray Disc sales across Europe have reached 250,000 while sales in the US are nearing the one million mark approaching the fourth quarter with the Blu-ray launch of Spider-man 3 and Steven Spielberg's Close Encounters Of The Third Kind.

 

Sales of the high-definition (HD) format in six emerging markets including Hong Kong, Singapore, Taiwan, Eastern Europe, South Africa and the Middle East now account for 10 per cent of SPHE's total business in the growing regions.

SPHE president worldwide David Bishop says, "These sales milestones across the world illuminate the positive reception from retailers and consumers alike for Blu-ray. Our
strong fourth quarter line-up will underscore the confidence in this format."

Since the European launch of the PS3 in March, weekly sales of Blu-ray Disc titles have averaged between two- and five-times the amount of HD DVD sales week over week.

 

Blu-ray now accounts for 69 per cent of the total HD n market in Europe, with SPHE titles making up more than 47 per cent of the total European Blu-ray market. SPHE also holds the number one best selling HD title in Europe -- Casino Royale.

 
 
Also Read:
 
Go to Top
Click for Digital Edge Archives