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This year's competition theme will focus
on designs that help people fuel their passion,
whether it's music, traveling or photography.
This year's next-generation PC designs must
contain scenarios and features that address
ways to help people pursue their passions
more easily, more powerfully and more enjoyably
-- and even how to help users obtain results
they had never thought possible.
This
is also the first year the competition will
look at software and hardware as part of
the PC design. Applicants will need to focus
not only on exterior design, shape and color,
but they must pay attention to programs
that will enhance what people feel passionate
about. Successful entries will clearly define
and thoroughly understand the audiences
that the PC is designed for as well as the
culture, lifestyle, habits and practices
of the user.
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