The9 chairman and
CEO Jun Zhu says, "EA will be a strong partner for us in the rapidly expanding
online game market in China. We
are seeing strong interest in online sports games in China with the upcoming 2008
Beijing Olympics and the Fifa World Cup in 2010, and Fifa Online is set to be
a top favorite in the Chinese market."
EA Asia Online president Hubert Larenaudie says, "This is another significant
step in EA's strategy to build an online presence in Asia. The9's proven expertise
will be a tremendous advantage in bringing FIFA Online to a growing market and
we look forward to partnering with them to bring the best online football gaming
experience to millions of Chinese gamers and football fans."