On
the digital radio front, there are two stations in Singapore that have 17 channels.
A trial is going on with another operator. PKG Media chairman and CEO Giulio Dorrucci
said the latest TV mobile phones from the likes of Nokia and Samsung are multi
band. Also more integrated user receivers are coming into the market.
In terms of the regulator, IDA has allocated 174-230 MHz for DAB technology and
494-790 MHz for DVB technology. At the moment, two DVB-H trials are happening
and the license is expected to be issued in the first quarter of next year.
TV Mobile, a subsidiary
of Mediacorp, was the first channel in the world to pioneer the use of DVB-T technology
to deliver content to consumers on the move, Dorrucci said.
TVMobile is currently available in 1,500 buses, shopping malls, food courts, ferries
and academic institutions. It airs from 6 am to midnight. It currently has one
transmitting site, nine filler transmitting sites and two transponders located
island wide. The digital signal is carried via ATM and microwave transmitting
medium to the main transmitting site before being retransmitted to the filler
sites. Meanwhile,
TV2Go is the first independent mobile TV broadcasting network in Singapore. It
is undergoing a trial on multiple platforms and on many consumer appliances. It
supports over 20 digital channels and is available on a variety of electronic
devices like PDA, laptops and PCs. GK Media is also launching new broadcast advertising
platforms that will support the live reception of TV2go on taxis, buses and OOH
billboards. It functions on the Terrestrial DVB-H standard. |