DTH

IMG acquires mobile media solutions provider Nunet

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MUMBAI: Sports, entertainment and media company IMG has acquired Nunet which provides mobile media solutions for

2.5G and 3G mobile network operators.

Nunet currently streams more than 200 channels for over 20 mobile network operators in Europe, Africa and the Americas.

Its clients include Vodafone Germany, Vodafone Global, A1 Mobilkom in Austria, Swisscom in Switzerland and Vodacom in South Africa.

In addition, Nunet provides both technology and editorial support to leading content owners to help them develop a wide range of mobile content products. From WAP sites, real-time tickers, to VoD services, to dynamic, linear channels with integrated advertising, Nunet has a diverse set of technical and editorial resources to support its clients ranging from HBO, Turner, Fujifilm and Sony BMG.

IMG Media's senior corporate VP Todd McCormack said, "I am delighted to announce the acquisition of Nunet, which represents an excellent strategic fit with IMG Media. Nunet's capabilities perfectly complement those of IMG Media, leading to further synergies and the enhancement of the service we can offer our clients.

Nunet will continue to operate its content aggregation, content enrichment and distribution services under its own brand, and be run as an independent business within the IMG Media Group. However, many in the Nunet team have already re-located to IMG offices as the company plans to ensure that its mobile solutions can be integrated into the broader set of digital media solutions offered by IMG Media to its clients.

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