Television

Zee forays into Marathi feature film production

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/05/03/zeee.jpg?itok=p-S2bIpc

MUMBAI: Zee Network's chairman Subhash Chandra has announced its foray into Marathi feature films, by which the network will provide the financial backing to produce, market and distribute the movies in India and Internationally.

"After the making of the film, the responsibility of its marketing, distribution, telecast etc (for Indian and overseas territories) shall be the responsibility of the Zee Group," added Chandra.

Zee executive vice president regional channels Nitin Vaidya told Indiantelevision.com that the network will attempt to raise the bar for financial investments in Marathi movies, by about 50 per cent depending upon the content requirements and production elements. The normal monies pumped in towards Marathi films varies between Rs 50,000,000 - 60,000,000.

As a start up, the network has commissioned five production houses, namely Mahesh Manjrekar's Ashvami Films, Gautam Joglekar's SOC, Shrirang Godbole's Indian Magic Eye, Smita Talwalkar's Asmita Chitra and Rakesh Sarang's Cams Club. In the next two years, these producers are to present the network with 15 Marathi films, three films each. Zee is also looking to tie-up with other production houses for the same.

"With almost 60 -70 Marathi films produced this fiscal, we saw the strength of this market and decided to develop a business process to boost Marathi cinema," added Vaidya.

Chandra announced the latest Marathi film venture at the 8th Annual Parachute Jasmine Zee Gaurav Awards, where he also announced the launch of Zee 24 Hours, the first dedicated Marathi news channel.

The Zee Gaurav Awards recognizes excellence in the Marathi film and theatre industry across 18 categories in films, 12 categories in commercial plays and five categories in experimental plays.

This year in the films category Mission Champion bagged six awards for the best film, direction, story, screenplay, dialogue and child artist. In drama, Makdachya Hati Shampaign won five awards for music, script, actor, director and best drama, informs an official release.

Zee Marathi also felicitated legendary actor Dr Shreeram Lagu and veteran music director Datta Davjekar for the lifetime achievement award - Zee Jeevan Gaurav Puraskar. While the Mee Marathi Award was given to Lage Raho Munnabhai lyrist Swanand Kirkire by Bollywood's director Vidhu Vinod Chopra.

The Zee Gaurav Awards will be telecast on Zee Marathi on 10 February at 7.30 pm.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/22/kannda.jpg?itok=eTeV8wJt
Judges take the stage in Zee Kannada’s Drama Juniors - Season 2

Bengaluru, 22 November 2017: This weekend is going to extra special for Zee Kannada viewers! For the first time ever, the judges panel including Mukhyamantri Chandru, Actress Lakshmi and Actor Vijay Raghavendra and show host Master Anand are all set to perform along with the little stars of Drama...

Television TV Channels Regional
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/22/amrita.jpg?itok=fkIIzK8W
The Walt Disney South Asia promotes Amrita Pandey to lead media distribution & OTT

The Walt Disney Company South Asia has elevated Amrita Pandey and appointed to the newly created role of regional head – media distribution and OTT, South Asia.

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/22/Epic_Channel.jpg?itok=cxozdoeN
GUEST COLUMN: From Juggle To Juggernaut: Localising content for India

There is an unassailable advantage in being the first to do something - there is so much to do that one is spoilt for choices. Opportunities lie aplenty and the emotional response is that of a kid at a candy store. All of us, in the local factual entertainment space, are that kid staring at a...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/22/genres800.jpg?itok=O7zmL3ru
Colors Infinity, Comedy Central gain highest OTS in genres: Chrome DM

MUMBAI: With growth of 2.22 per cent, the English GEC genre marked the highest opportunity to see (OTS) among all categories in week 46 of Chrome Data Analytics & Media. In this category, Colors Infinity gained the highest OTS with 47.7 per cent and Comedy Central was the second most benefitted...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/21/discovery.jpg?itok=1Yn6OGCG
Discovery uncovers true stories of reality-based movies

Discovery Channel is launching a new series Real story of… which will premiere on 26 November and will air every Sunday at 10 pm. The series uncovers true stories behind some of the Oscar-nominated movies of recent years to separate fact from fiction.

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/21/trolls_0.jpg?itok=1LRXaRxI
Star Movies brings Trolls to Indian Television Screens for the first time ever!

Staying true to the promise of being the destination for Hollywood Blockbusters, Star Movies brings to the Indian Television audiences, a fan favourite film Trolls. Directed byMike Mitchell and Walt Dohrn, Trolls stars the likes of Justin Timberlake, Anna Kendrick, Zooey Deschanel, Kunal Nayyar...

Television TV Channels Movie Channels
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/21/KVL_Narayan_Rao.jpg?itok=prpf8_-w
Obit: In memory of KVL Narayan Rao

NDTV CEO KVL Narayan Rao had been battling cancer grittily for at least a couple of years. And, at times, it looked like he was on the verge of conquering it, of getting the life-threatening ailment out of his system. But this morning his body, which had been ravaged and weakened by various...

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/21/rep.jpg?itok=7fR5acpM
The rise and fall of English news’ TV viewership

NEW DELHI: Tongues have been wagging in the industry that the English news genre viewership levels and ratings have not only been yo-yoing but also declining. From a high of an average weekly viewership of 3788 (‘000) impressions in the Broadcast Audience Research Council (BARC) data from week 27-...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/11/20/ira.jpg?itok=S8B6YYvd
PIB’s Ira Joshi new DG of Doordarshan News

Doordarshan News has appointed senior Indian Information Service officer Ira Joshi as director general (DG).

Television TV Channels Terrestrial

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories