Television

Zee forays into Marathi feature film production

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/05/03/zeee.jpg?itok=bAx61arl

MUMBAI: Zee Network's chairman Subhash Chandra has announced its foray into Marathi feature films, by which the network will provide the financial backing to produce, market and distribute the movies in India and Internationally.

"After the making of the film, the responsibility of its marketing, distribution, telecast etc (for Indian and overseas territories) shall be the responsibility of the Zee Group," added Chandra.

Zee executive vice president regional channels Nitin Vaidya told Indiantelevision.com that the network will attempt to raise the bar for financial investments in Marathi movies, by about 50 per cent depending upon the content requirements and production elements. The normal monies pumped in towards Marathi films varies between Rs 50,000,000 - 60,000,000.

As a start up, the network has commissioned five production houses, namely Mahesh Manjrekar's Ashvami Films, Gautam Joglekar's SOC, Shrirang Godbole's Indian Magic Eye, Smita Talwalkar's Asmita Chitra and Rakesh Sarang's Cams Club. In the next two years, these producers are to present the network with 15 Marathi films, three films each. Zee is also looking to tie-up with other production houses for the same.

"With almost 60 -70 Marathi films produced this fiscal, we saw the strength of this market and decided to develop a business process to boost Marathi cinema," added Vaidya.

Chandra announced the latest Marathi film venture at the 8th Annual Parachute Jasmine Zee Gaurav Awards, where he also announced the launch of Zee 24 Hours, the first dedicated Marathi news channel.

The Zee Gaurav Awards recognizes excellence in the Marathi film and theatre industry across 18 categories in films, 12 categories in commercial plays and five categories in experimental plays.

This year in the films category Mission Champion bagged six awards for the best film, direction, story, screenplay, dialogue and child artist. In drama, Makdachya Hati Shampaign won five awards for music, script, actor, director and best drama, informs an official release.

Zee Marathi also felicitated legendary actor Dr Shreeram Lagu and veteran music director Datta Davjekar for the lifetime achievement award - Zee Jeevan Gaurav Puraskar. While the Mee Marathi Award was given to Lage Raho Munnabhai lyrist Swanand Kirkire by Bollywood's director Vidhu Vinod Chopra.

The Zee Gaurav Awards will be telecast on Zee Marathi on 10 February at 7.30 pm.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/18/Mehul_Kapadia.jpg?itok=8ov9ErjP
Tata Communication, European Tour show how VR can transform golf

The European Tour and Tata Communications have completed the world’s first test of live 360° video in 8K Ultra High Definition – the highest resolution in digital television on 16 October 2018.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/18/week%2041.jpg?itok=dlmdEXYB
Kids most benefited genre in Chrome DM week 41

MUMBAI: With a growth of 0.72 per cent as compared to last week (40), the kids genre marked the highest opportunity to see (OTS) among all categories in week 41 of Chrome Data Analytics & Media. In the kids genre, Nickelodeon gained the highest OTS with 91 per cent in All India 1 Lakh+ market....

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/bb.jpg?itok=zY4XZsFs
Prepare for three months of fireworks as COLORS SUPER premieres Bigg Boss Kannada – Season 6

Television viewing has never been the same, since the introduction of reality programming kingpin

Television TV Channels Regional
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/kaal.jpg?itok=UqtRUxIk
Star Bharat brings Kaal Bhairav Rahasya 2 with a new mystery

India has had age old history associated with myths legends folklore and one of the biggest myth has been that of the curses.

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/cnbc.jpg?itok=EokyIsrZ
Industry Honchos Uday Kotak, Rajnish Kumar and Kalpana Morparia come together to identify the winners of IBLA 2019

CNBC-TV18’s most-awaited marquee property, The India Business Leaders Awards will be conducting a jury meet along with an informative and insightful panel discussion on Today at Trident BKC, Mumbai, 2:30 pm.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/news.jpg?itok=DMl2reiu
News18 India Unveils Two New Shows- “Ye Desh Hai Humara” and “Akhada”

Ahead of the upcoming assembly elections in 5 states including MP & Rajasthan and general elections next year

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/allu.jpg?itok=B2FEfPB4
Zee Telugu Announces World Television Premiere of Allu Arjun starrer Naa Peru Surya

Filling this weekend with patriotism, action and drama, Zee Telugu is here with a world television premiere movie of a young man discovering himself while finding the right balance between serving his country and overcoming the hurdles thrown at him due to the power struggles in place.

Television TV Channels Regional
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/10/btvi.jpg?itok=VtXL2F1Y
BTVI endeavors to increase financial literacy across India through Money Mantra

Business Television India (BTVI), India’s Premier English Business News Channel, introduces a multicity initiative - Money Mantra which is an effort to expand the financial awareness and literacy by bringing together, personal financial experts and mutual fund experts close to the common man and...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/17/tv.jpg?itok=_ddlDW6X
Rural markets drive Hindi GEC FTA channels

Hindi GECs or general entertainment channels draw some of the largest eyeballs across India. “My aim is to get that extra tear from the housewife’s eyes during primetime. I want to keep her riveted to my programmes, to my channel,” the head of a cluster of channels in South India once said.

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories