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MUMBAI:
Discovery Travel and Living (DTL) will kick off a reality
show A Model Life With Petra Nemcova on 4 January 2008.
It will air every Friday at 8 pm and on Saturday at 1 pm.
The
show chronicles the real story of what it takes to be a model
in New York City, without staged eliminations or contrived
challenges. Six new models are brought to the biggest stage
in modeling and viewers follow them from their first test
shoot to the runways of New York Fashion Week.
Nemcova
serves as a mentor and friend to the prospective models, as
they learn the trade of modeling and the business of fashion.
Using her own life experiences, Petra advises the models on
how to succeed as a model and underscores the importance of
having a well-rounded life.
Over
the span of several weeks, the six girls live through the
harsh business of modeling ranging from finicky photographers
and clothing designers to contradicting advice on weight and
body image from bookers and nutritionists.
Nemcova
said, "I was thrilled to share my experiences with these
six young women. The New York modeling scene is extremely
competitive and it's important that they learn about life
off the runway. It takes both inner and outer beauty to make
it on the world's largest stage. A Model Life With Petra
Nemcova documents every step of the process and showcases
the real behind-the-scenes work that goes into a modeling
career."
Throughout
the process, Next Modeling evaluates the potential of these
fresh faces and ultimately determines how many of the models
deserve a contract with the agency at the end of the series.
The
potential models are from across the globe and were handpicked
by Petra and Joel Wilkenfeld, co-president of NEXT Modeling.
The young models selected include Abigail from the UK; Angelika
from Malibu, California; Beatrice from Brazil; Lucia from
Slovakia; Michelle from Center Hill, Florida and Valeria from
Australia. While all six girls began the process with varying
degrees of professional modeling experience, the show documents
their first experiences on the New York modeling scene.
To
help them transition to the fast-paced lifestyle and garner
the professionalism needed to work in the fashion industry,
Tammy Francis and Stephen Lee are their 'New Face' Agents
at Next Modeling. Tammy and Stephen work with each model to
maximise their potential, which sometimes requires tough criticism
ranging from how to interact with photographers to what physical
traits need work.
The
show's executive producer Dave Broome says, "This is
a series about hopes, dreams and aspirations and overcoming
the real life obstacles of the modeling industry. I'm excited
to show the audience the true competitiveness and often gritty
side of becoming successful in this industry".
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