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MUMBAI:
MGlobal Trust, in association with UCLA School of Theatre,
Film and Television, International Creative Management and
ArtWallah, will celebrate India's 60th year of Independence
with 'India Splendor' to be held in event on Los Angeles.
The event will unfold over six days in Los Angeles, starting
on 10 August and culminating with a live performance finale
on 15 August. It will showcase contemporary Indian cinema,
arts, fashion, dance, music and spirituality.
The
India-born tennis star and veteran Hollywood film producer
Ashok Amritraj is the cultural ambassador for India Splendor
and the likes of Aishwarya Rai, Abhishek Bachchan, Rishi Kapoor,
Katrina Kaif, Bipasha Basu, Mani Ratnam, Vidhu Vinod Chopra,
Oscar winner Ben Kingsley, spiritual leader Sri Sri Ravi Shankar
and many other artists and personalities from India will be
present at the event.
As
part of his commitment to encourage and promote culture, MCorp
Global chairman of Indian conglomerate Dr Bhupendra Kumar
Modi has announced that his company has donated one million
dollars to the art non-profit, ArtWallah, which will be earmarked
for art education at Los Angeles public schools.
"As
a USC alum, I strongly feel that Los Angeles is the center
of innovation, communication and entertainment. Art is the
best medium to achieve world peace. I was distressed to learn
about Art Education budget cuts at Los Angeles public schools.
For this reason, and on the occasion of India Splendor and
the 60th Anniversary of Indian Independence, I am donating
to create art programming for children at the elementary school
level in public schools in the Greater Los Angeles Area. My
Los Angeles based foundation, ArtWallah, will administer the
programs"
"Our
vision has been to bring all the facets of Indian culture,
including our booming film industry, to the U.S. in jointly
celebrating this momentous mark in history," adds Modi.
"India Splendor will bring out the understanding of a
vibrant new India. It will be the first in a series of collaborative
endeavors between global creative communities and the beginning
of a dynamic Indo-US relationship at the holistic level, says
Modi "India Splendor will be the first consequential
effort of its kind, undertaken by two foremost Indian and
American institutions working in partnership, to bring together
film industry leaders and key decision-makers from Mumbai
and Los Angeles. Our objective is to catalyze longer-term
creative and business connections between these two international
capitals of cinema that together produce more popular entertainment
than the rest of the world combined."
India
Splendor will feature Indian filmmakers like Mani Ratnam,
Vidhu Vinod Chopra presenting the latest Indian feature films.
There will also be a special tribute to Indian film legend,
Raj Kapoor. There will also be a fashion show extravaganza
by acclaimed Indian Designer, Suneet Verma.
On
15 August at the gala celebration of India¹s 60th Anniversary
of Independence, prominent Indians who have carved a name
for themselves in their respective fields, will be the recipients
of the 'India Splendor Awards'.
India
Splendor will also have a special invitee guest list of the
Hollywood community, drawing a hearty crowd of industry professionals
including Hollywood celebrities, top studio executives, talent
agency heads, exhibitors, distributors and film financiers.
Festival
affiliates include Yashraj Films, the National Film Development
Corporation of India, Sony Pictures Entertainment, Eros Entertainment,
Vidhu Vinod Chopra Productions, UTV, Madras Talkies, Kaleidoscope
and WizCraft.
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