Television

BBC World again voted the leading TV Channel for travellers

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MUMBAI: BBC World has been named as the Leading TV Channel for Travellers at the 13th Annual World Travel Awards for the second year in a row.

A total of 110,000 travel agents around the world were invited to nominate their favourite TV channel, as part of an awards ceremony that was established "to acknowledge, reward and celebrate the enormous achievements to be found in all sectors of the global travel industry."

BBC World, the BBC's international news and information channel, received the most votes and was presented the award at a gala ceremony in Turks and Caicos on Wednesday night. The channel also won the same award last year at the Annual World Travel Awards 2005 in London.

BBC World's Director of Airtime Sales, Jonathan Howlett said: "This award acknowledges BBC World's unique appeal to the international traveller and it is a great honour to have received it two years in a row. Through our comprehensive news and business bulletins, and our weekly, award-winning travel news programme, Fasttrack, we keep global travellers fully briefed on the issues that affect them. Travel and tourism is such an integral part of the global economy and this award reinforces BBC World's commitment to the industry."

BBC World's commitment to travel and tourism has also been recognised in other awards and surveys.

Fasttrack was voted best television feature of the year in 2005 by the British Guild of Travel Writers. In May 2005, an International Air Travellers Survey [IATS] found that BBC World was the favourite news channel and most trusted international news channel among travellers, who considered it to have greater in-depth analysis than its competitors.

BBC World reaches nearly half a million frequent flyers per day around the world and has more than 30 tourism board clients across the globe from the Pacific to the Middle East. The channel is also seen in 1.3 million hotel rooms, 36 airlines and 46 cruise liners around the world.

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