Television

NGC-science ministry film project 'Science Safari' unveiled

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/08/26/Untitled-1.jpg?itok=CDgn2nDs

NEW DELHI: India's ministry of science and technology and the National Geographic Channel today unveiled the Science Safari, a film that showcases Indian science and technology through the Nat Geo perspective, which encourages viewers to 'think again'.

The film is a part of the year long campaign announced by the ministry and the NGC earlier this year.

The 48-minute film produced by All Time Productions in close association with National Geographic Channel is an eclectic mix of scientific achievements across India and presents various innovations made by well known Indian scientists and some unknown inventors in an interesting travelogue format.

The film will premiere on the National Geographic Channel on 26 September at 9 pm. and will be telecast four times during the first month and subsequently once every month in the following one year.

The film will also be telecast on Doordarshan. Both Ministry of Science and Technology and the National Geographic Channel will promote the film extensively with the film being telecast in Hindi and English initially and then later being dubbed in other Indian regional languages to reach out to a wider audience pan India .

A year-long 360-degree campaign encompassing both on-air and off-air initiatives to promote the film will be also launched.

On air promotion initiatives will include programme promos on National Geographic Channel and The History Channel pre and post the premiere of the film and telecast of a special compilation of the channel's best science and technology programming .

The channel will also run informative scrollers, factoids, vignettes and 15 short films throughout the year on Indian science and technology.

An extensive school outreach programme will also be initiated to generate further interest about Indian Science and Technology through this film.

Specially commissioned Science Safari audio visual merchandise including DVD sets, CD sets, t-shirts and bags will be given out to school children during screening of the film in various public and private schools.

"India is making great strides in the field of science and technology today, innovation and creativity are the most important assets for our future. Through this programme, we want to create more awareness amongst the people of our country, especially children about our achievements in this field and to encourage the spirit of scientific inquiry," commented Kapil Sibal, minister for science, technology and earth sciences.

Speaking at an event today, NGC India MD Nikhil Mirchandani said it is a constant endeavour to make viewers 'think again' about the world.

"Science Safari is an extension of this philosophy. Through this initiative we look forward to stimulate the intellect of our viewers and encourage them to expand their thought horizons beyond the cognitive by exploring new frontiers of science and technology from an Indian perspective," he added.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/30/ryan.jpg?itok=gxRaarLg
MTV India appoints Ryan Mendonca as head of creative

MTV India has appointed Ryan Mendonca as the head of creative for its youth business which includes MTV and MTV Beats.

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/30/ICC-Women.jpg?itok=c_ROoQhy
ICC Women's WC camp in Mumbai from 6 June

MUMBAI: The Indian Women's Cricket Team will assemble in Mumbai for a preparatory camp from 6-10 June, 2017, ahead of the ICC Women's World Cup 2017 to be held in England & Wales from 24 June - 23 July, 2017.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/30/rajyavardhan%20rathore.jpg?itok=iS8V7NiC
Sports promotion: Rathore averse to leaning on govt

NEW DELHI: Becoming an achiever gives a different spirit to one’s personality. But, even accepting a challenge is strength in itself even if one loses. Minister of state for information and broadcasting Rajyavardhan Rathore, a former shooting champion, said this at the concluding session of the...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/30/News%20Channel2-Story%281%29.jpg?itok=Fiaevc6M
English News OTS doubles over last week, Hindi movies most hit: Chrome

MUMBAI: English News channel viewership growth as doubled over the last Chrome week. The English news genre, in Chrome week 21, witnessed a growth of 20.7 per cent Opportunity To See (OTS), according to Chrome Data Analytics. The genre registered 10.6 per cent OTS in week 20. Loksabha TV led the...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/29/dhoni.jpg?itok=rI3xfkSP
Star launches Tamil sports channel, localisation features Ashwin, Dhoni, TNPL & Chennaiyin stars

Star Sports has added another channel in its sports cluster and entered the Tamil market with Star Sports - Tamil. The channel went live on 28 May.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/29/rrrrrr.jpg?itok=sOh8JJax
Star India reimagines sports business

Star India reimagines sports business

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/29/arnab.jpg?itok=a5H8ZYOV
Times Now gives its POV on Republic TV IPR case

Now, it’s the turn of Bennet Coleman & Co to give its perspective on the civil case it has filed in the Delhi High Court against ARG Outlier Media, the company that runs Republic TV.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/29/bhaubali.jpg?itok=JdvMWerO
Colors to air animated series 'Baahubali: The Lost Legends'

Colors has announced the acquisition of the broadcast satellite rights to the animated series spin-off called, Baahubali: The Lost Legends.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/29/Sun-Tv.jpg?itok=tl1b2slc
Sun TV regains top spot across genres as IPL 10 comes to a close

BENGALURU: As IPL 10 came to a close, the Sun TV Networks' Tamil flagship GEC Sun TV regained its top spot in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genre: All India (U+R): 2+ Individuals in week 20 Saturday, 13 May 2017 to Friday, 19 May 2017.

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories