Television

Nick enters into publishing deal with Activision for CD Roms

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MUMBAI: US kids channel Nickelodeon has entered into a distribution agreement with Activision.

Activision will be the exclusive distributor of three new Nick Jr. PC CD-ROM titles, published by Nickelodeon and based on the preschool series Dora The Explorer, The Backyardigans, and Go, Diego, Go!. The titles will be available
later this month.

Dave Oxford, General Manager for Activision Value Publishing

Nickelodeon and MTVN Kids and Family VP, digital media products Paul Jelinek says, "This is an exciting digital initiative for Nickelodeon since it is the first time our company is publishing computer games on a cross platform.

"With a leading partner like Activision on-board to distribute these original Nick published games, based on some of our
leading preschool properties, we are now able to fulfill consumer demand for this kind of entertainment both online and at retail."

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