iWorld

Nimbus looks to push genre frontiers with Neo Sports Plus

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/09/20/Untitled-1_22.jpg?itok=YJxwjItS

MUMBAI: Your Gateway to the best sporting action! This is the tagline that Nimbus is using to push its second channel Neo Sports Plus. The channel, which Nimbus says is a sports entertainment offering, has launched today. Sister cricket channel Neo Sports had launched a month back.

Neo Sports Plus will offer content from a variety of sports like soccer, badminton, motorsports. As Nimbus chairman Harish Thawani says, "Some of the recent Indian sporting achievements have come from sports disciplines like golf, tennis and motor racing, to name a few. On the back of these developments we believe that there is potential in building sustained consumer interest in sports beyond cricket amongst Indians in the medium to long term through strategic content and marketing initiatives."

On the soccer front Neo Sports Plus has acquired content from Italy, Germany, Brazil and Argentina through leagues like Bundesliga, Serie A, Copa Suda Americana and Copa Libertadores. In motorsports it has got V8 Supercars and Superbike World Championships. Additionally, the channel is also focussing on badminton through properties like the Sudirman Cup, The Thomas Cup, The Uber Cup and The World Badminton Championship. Thawani says that the sport, despite strong grassroots support in India, has not got the backing of a channel to realise its potential.

Neo Sports Broadcast CEO Shashi Kalathil says that the aim is to build up passion for different sports in the long run. It has sports entertainment concepts on the drawing board. Some shows have gone into production. The channel is looking at chat shows, reality shows, sports serials, game shows, quizzes etc.

Further Neo Sports Plus will also air India cricket in dubbed languages like Hindi. This initiative kicks off this month with the Duleep trophy. Kalathil says that search has been done into what kind of sports entertainment concepts the Indian viewer will like and dislike.

It has already come up with some entertainment shows. One of them is Unbreakable. This focusses on a memorable performance of a batsman or a bowler or a partnership that refused to buckle under pressure. Then there is Test of Strength. This is a daily show that focusses on India's great cricketing moments. When India Beat looks at victories by the Indian cricket team. Neo Sports Rewind provides a crisp look at classic ODIs. Mission Impossible is a one hour show that looks at some of the finest cricket matches. The anchor takes viewers through the match and sees how an individual made the impossible possible.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/24/Vinoth-Chandar_0.jpg?itok=XcVphnQz
ChuChu TV on YouTube receives 10m subs with 154 kids videos

MUMBAI: A YouTube channel seems to be creating wonders with kids rhymes, and it is getting wonderful views and reviews and clicks! ChuChu TV, an Indian YouTube channel for kids, gives a positive spin to original nursery rhymes.

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/24/Alok_Joshi-Didar_Singh.jpg?itok=s5gDyJvc
Industry & govt need to jointly tackle risk of info & cyber insecurity

NEW DELHI: The National Critical Information Infrastructure Protection Centre (NCIIPC) safeguarded 300 establishments in India from the recent worldwide cyberattack by the WannaCry ransomware.

iWorld eNews
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/23/ott.jpg?itok=7CK0erzu
How do viewers engage with OTT videos

Akamai Technologies, a cloud delivery platform, has released new research demonstrating how quality of video resolution and playback affects viewers' engagement with and loyalty to over-the-top (OTT) video streaming services. Conveyed through advanced biometric measurement tools including facial...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/23/SonyLiv.jpg?itok=oMlb-wKy
SonyLiv's content mirroring contemporary trends key differentiator, says Uday Sodhi

MUMBAI: Lives today are a rigmarole of never-ending deadlines, household chores, family commitments and work life pressures. This cyclical orchestra of mounting pressures and waning pleasures leave an indelible impact on modern day relationships. With its focus on compelling storytelling that...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/23/ManojSinha-800x800.jpg?itok=mHcoAhzU
Inter-Ministerial group examining TSPs' system issues

NEW DELHI: Communications minister Manoj Sinha has said that an inter-ministerial group (IMG) has been formed to examine systematic issues impacting viability and repayment capacity in telecom sector. He said the IMG would furnish recommendations for resolution of stressed assets at the earliest...

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/22/alt.jpg?itok=3HGz2se5
Digital entertainment: FreeCharge partners ALTBalaji, Eros Now & SonyLIV

FreeCharge, a digital payments platform, has announced its partnership with ALTBalaji, largest digital platform for original shows from India, to provide easy, secure and fast digital payment solutions for users.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/22/Vice%20Media-Story.jpg?itok=jKss617w
Vice Media to build largest OTT platform, expand to 80 markets by early '18

MUMBAI: Capital infusion of $450 million in Vice Media, which is a partner of Times of India, will help accelerate its expansion from 30 to 80 markets by early 2018 for the youth-focused media group. Known for its online videos and edgy reporting, Vice operates a popular YouTube channel and also...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/21/Uday%20Reddy.jpg?itok=OdzSEpqC
Dharma's Baahubali & Humpty Sharma etc movies to be on YuppTV

MUMBAI: YuppTV, a leading OTT brand for South-Asian content, has entered into an alliance with Dharma Productions, one of the most successful productions houses in India today. As part of the association, YuppTV users across the globe, excluding India, can now watch various blockbusters by Dharma...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/06/21/Mike%20Nikzad.jpg?itok=jnCS_SGu
Ooyala hires Syncplicity's Mike Nikzad as COO

MUMBAI: Ooyala, leading provider of software and services that simplify the complexity of producing, streaming and monetizing video, has appointed Mike Nikzad as its chief operating officer (COO). With more than 25 years of business operations and engineering leadership experience, Nikzad will be...

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories