ABC expands site with enhanced features for 'Lost', 'Dancing With The Stars'

MUMBAI: In order to expanding its network and channel brands across multiple platforms and connecting viewers with their favorite shows anytime and anywhere, the Disney-ABC Television Group in the US has announced that it will offer enhanced features and additional content, including over 100 short-form videos each week at

ABC Entertainment VP digital media Alexis Rapo says, "We are adding a significant amount of unique content, especially video, to to make it the primary destination for fans of our programming."

"We have increased the amount of short-form video content including, trailers and originals, by 330 per cent from last season. We are seeing success already -- on the premiere day for Dancing with the Stars. 60 per cent of the video viewed on the site was for that show alone."

Fresh to this year are new sites for five returning series The Bachelor, Dancing with the Stars, Extreme Makeover: Home Edition, Greys Anatomy and Lost. There are also sites for four new series The Knights of Prosperity, The Nine, Six Degrees and Ugly Betty. Additional content includes blogs, podcasts, behind-the-scenes footage, and interviews with the cast and producers.

Dancing with the Stars gets a new website design with enhanced features and content. There is original online video content backstage interviews, dancer/celebrity spotlights, rehearsals. There is also an online voting component, a mobile SMS campaign, an online dancing game and blogs.

Greys Anatomy has weekly podcasts with producers, weekly blogs from show writers, exclusive online behind-the-scenes features.

For Lost ABC will be coming out with a new website design with many interactive features created for fans, as well as new viewers, including The Lost Theories Board, Lost Connections backstory feature Weekly podcasts and video podcasts with producers.

Latest Reads
US$ 4.5 bn expected from IPL rights; SC recommends accounts scrutiny

The Supreme Court on Friday froze all financial transactions between the BCCI and state cricket associations by directing the apex body not to disburse any funds till it resolves to abide by the Justice RM Lodha panel recommendations on reforms by 3 December . The top court ordered that none of...

Television TV Channels Sports
TVS Tyres is co-presenter for Asian Champions Trophy 2016

Continuing its strong connect with sports, TVS Tyres has associated with Asian Champions Trophy 2016 by becoming the co-presenter. The Asian Champions Trophy is one of the premier hockey tournaments, a much sought after annual international competition promising some great hockey action. This...

Television TV Channels Sports
Q2-17: Zee Learn declares maiden interim dividend

The board of directors of the Essel group’s education company Zee Learn Limited (ZLL) have declared a first time ever dividend of 5 percent per equity share of Re 1 each for the quarter ended 30 September 2016 (Q2-17, current quarter).

Television TV Channels Factual & Documentary
Whether BARC action can stop unethical practices?

MUMBAI: Can businesses and industries practise their art of selling fairly although they have 'Fair Practices' training during academic courses, workshops and several ISO and other certifications? There seems to be the fear of the lawman, and not the law in India. If the traffic cop is watching,...

Television TV Channels Viewership
TV Superhighway: beIN, Yaddo, AfricaXP have joined us, says Magine CEO Ambuj Goyal

CANNES; Magine has secured partnerships with four of the industry’s most exciting sports, documentary and entertainment content providers. Partnerships with beIN, the international media group and owner of MIRAMAX; Yaddo, the new documentary streaming service headed up by former head of The BBC’s...

Television TV Channels Factual & Documentary
Colors emerges strong on strength of Naagin I & II

MUMBAI: One of the top rated shows Naagin Season 2 helped Colors reach a top-ranking position.

Television TV Channels GECs
Pakistan Broadcasters Association to oppose PEMRA Indian content ban

MUMBAI: The Pakistan Electronic Media Regulatory Authority (PEMRA) shocked both Pakistan and Indian broadcasters when it issued an order blanking out  all Indian content from Pakistan’s television channels on 19 October.

Television TV Channels GECs
Sony Pix to telecast 'Jurassic World' on 22 October

Sony Pix will take the viewers on a thrilling, adventurous journey with cloned dinosaurs in their Billion Dollar Premiere property. The channel plans to air Jurassic World on 22 October at 1 pm and 9 pm.

Television TV Channels English Entertainment
Sony AXN scripts deal with Pinewood; buys stake in SVOD service Hopster

Folks at Sony Pictures Television (SPT) are in a celebratory mood. Not only has it signed a six-series deal with Pinewood Television but has also acquired a minority stake in the London-based video subscription service for kids content - Hopster.

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories