Television

Cartoon Network Enterprises unveils 'Galli Galli Sim Sim' merchandise

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/05/30/Untitled-1_16.jpg?itok=zGxE0-Q1

MUMBAI: Cartoon Network Enterprises (CNE), the global licensing and merchandising division of the Network has announced the launch of consumer products featuring the Galli Galli Sim Sim characters including Elmo, Biscuit Badshah, Bharat, Ernie across four categories. In their efforts to extend the magic of the series, Turner International wants to give children a chance to touch, feel and own the characters outside of their TV sets.

The first phase of the Galli Galli Sim Sim merchandising programme will commence with the launch of an entire range of apparel, publishing, plush and home furnishing for which CNE has partnered with Liliput, Euro Kids, Scholastic, Mattel and Portico.

Cartoon Network Enterprises - India and South Asia director Jiggy George said, "The objective of Cartoon Network Enterprises is to mirror the success of the channel off-air. The fabulous response received for the revolutionary pre-school series Galli Galli Sim Sim along with the instant popularity being enjoyed by the show's Muppets are reasons enough for us to offer kids' merchandise centered around these new stars of kids' programming."

"We are bullish about the Indian market and endeavour to consistently expand our products portfolio by constantly adding newer characters, brands, categories and retail partners."

Targeted at 2 - 8 years old, the Galli Galli Sim Sim range of apparel merchandise will be manufactured and distributed by Lilliput and will be available in 60 Liliput stores across India and multi-brand outlets.

Euro Kids will offer eight storybooks across 25 cities while Scholastic will offer six titles across the Book Club catalogue to be sent to 2200 schools across 500 cities as well as various book fairs.

Mattel will manufacture and distribute non-toxic Classic Sesame plush across multi-brand outlets and toy stores in over 20 cities. The range will introduce a Hindi-speaking plush for the first time in the country.

Home furnishing merchandise will be manufactured and distributed by Portico and will include bedsheets, pillow covers, duvets and quilts featuring the Galli Galli Sim Sim Indian Muppets.

Priced between Rs. 70 to Rs. 1399 across categories, the products will be available in multi-brand retail chains such as Lifestyle, Shoppers' Stop, Pantaloon, Piramyd, Landmark and Hypercity. Galli Galli Sim Sim branded merchandise will be launched across several other categories in 2007.

With this, Cartoon Network Enterprises continues to strengthen its retail presence with over 700 products currently available in over 13 categories such as apparel, plush, home furnishings, home décor, party products, stationery across 3000 plus counters and 20 cities, including branded in-store Cartoon Network corners in retail chains such as Lifestyle, Piramyd, Pantaloon, Shoppers' Stop, Liliput, and others.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/07/24/war.jpg?itok=DB4RB8xx
Star World launches Game of Thrones season 7 with personalized posters

The great war is finally upon Westeros as the much anticipated first episode of Game of Thrones premiered on Star World last Tuesday at 11 PM. In order to promote the launch, Star World undertook a mammoth digital campaign to engage with fans. By tapping into current trends on social media and...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/07/24/Hemang%20Amin.jpg?itok=KaQHwSfq
BCCI elevates Hemang Amin as COO

MUMBAI: The Board of Control for Cricket in India (BCCI) has appointed Hemang Amin as the chief operating officer (COO) of the Vivo Indian Premier League. Amin was most recently assistant general manager – finance, commercial and events at BCCI and was recognized for successfully handling the...

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/07/24/Untitled-1.jpg?itok=8mf6CXTQ
GRB Entertainment announced sales of it's top 4 documentaries

MUMBAI: GRB Entertainment announced sales of four of its top documentaries to broadcasters in Brazil, Japan and the U.K. Globosat Brazil renewed Remembering Whitney, a documentary featuring legendary singer Whitney Houston, just in time to celebrate the icon’s August 9thbirthday. This breathtaking...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/07/24/DD-800x800.jpg?itok=8r8Xm_oH
Prasar Bharati Board favours separate DD News Hindi & English channels

NEW DELHI: The Prasar Bhrati Board is inclined towards bifurcation of the Doordarshan News channel into two – one for Hindi and another for English. However, the Board has sought the views of Doordarshan before taking a final decision. In a recent meeting, Prasar Bharati sources told...

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/07/22/IPL-800x800.jpg?itok=gWfm4TQw
IPL: Media rights race hots up after IMG renews events deal

MUMBAI: IPL events rights holder - the International Management Group (IMG) has reportedly renewed its partnership with the Indian Premier League (IPL) for another five years. For the last 10 years, the UK-based organisation is the primary controller of the main events related to the IPL. IPL...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/07/22/ISL.jpg?itok=_eMunjPv
ISL sponsorship: Hero triples investment at Rs 1.6 bn

MUMBAI: Hero MotoCorp has, for another three years, reportedly renewed its sponsorship arrangement with IMG Reliance and Star India-promoted Indian Super League (ISL) for Rs 1.6 billion. As Hero's last deal with ISL in 2014 was valued at approximately Rs 500 million, it has now tripled its...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/07/22/Untitled-1_1.jpg?itok=seF0g_FR
FremantleMedia expands into scripted content, partners bestselling author Heather Lende

MUMBAI: FremantleMedia is further expanding its push into scripted content by teaming up with bestselling author Heather Lende to develop Find The Good, an uplifting drama series inspired by Lende’s memoir of the same name and her earlier memoir, If You Lived Here, I’d Know Your Name.

Television Production House Non-Fiction
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/07/21/bday.jpg?itok=rWg3hp2k
AXN brings double treat for ‘Sherlock’ fans with restaurant hopping and binge watching

It is Benedict Cumberbatch’s aka Sherlock Holmes’ birthday month. And to celebrate the birthday of the man who plays the most iconic detective on screen Sherlock Holmes, AXN has taken an unconventional route for its fans. In addition to showing all Sherlock episodes back-to-back for the first time...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/07/21/barc.jpg?itok=kx6b-VfJ
BARC to host digital measurement roadshows in Delhi, Mumbai & Bengaluru

After setting up a robust TV viewership measurement system, BARC India is gearing for a successful launch of EKAM, its digital viewership measurement venture. In keeping with its policy of transparency and inclusivity, BARC India, is hosting a series of multi-city roadshows for members of the...

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories