Cable TV

Asean, Casbaa, USPTO heighten awareness of broadcast IPR

MUMBAI: The Asean Secretariat and US Patent and Trademark Office (USPTO), with the support and assistance of the Cable and Satellite Broadcasting Association of Asia (Casbaa), today launched a high-level, two-day seminar focusing on best practices in anti-piracy enforcement and intellectual property (IP) rights in broadcasting.

The seminar marked the first time the Asean Secretariat, Casbaa and the USPTO have combined resources, bringing together government officials with pay-TV industry executives, local and international cable operators, content creators, regional regulators and IPR experts.

Robert L. Stoll, Director, Office of Enforcement (USPTO) said, "A robust regulatory framework is crucial for protecting and promoting the flow of creative work of all of the individuals and companies in the broadcast business."

Rohazar Wati Zuallcobley, Deputy Director General, Malaysian Intellectual Property Office speaking on behalf of the Asean Working Group on Intellectual Property Cooperation said, "The television industry has enormous potential for growth in many Asean economies. However, we must act with urgency to strengthen the protection and enforcement of IP rights to fully realise that potential.”

"We are pleased to support the USPTO and the Asean Secretariat in this joint initiative,” said Marcel Fenez, the Chairman of Casbaa. “Cooperation between government and the private sector plays a significant role in reducing piracy and driving the pay-TV sector's contribution to economic progress within Asean countries.”

Casbaa recently released estimates showing that annual losses from illegal pay-TV connections will reach US$1.13 billion in 2006.

Key issues addressed at the forum included how to the structure regulatory regimes to successfully protect IP in broadcasting, the latest developments in anti-piracy technology and the challenges posed by new delivery platforms such as mobile TV and web casting.

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