Star News launches news bulletin 'Satyameva Jayate' at 9 pm

MUMBAI: Evening news is at the forefront of every news network's image. Keeping this in mind, the Hindi news channel Star News is, for the first time, launching a news bulletin Satyameva Jayate -- Let truth prevail!.

So far, the channel has largely concentrated on launching news based shows. But starting from 29 May, the channel brings in Satyameva Jayate, which will take a definitive stance on the major news events of the day, positioning itself as the Page 1 story of Star News.

This half hour bulletin, to air on weekdays from 9 pm, will be anchored by Gaurav Banerjee who will interact with a host of reporters.

The channel says that this bulletin will be presented with interactive format aided by appropriate background history, graphics, stills, strong anchor bytes, powerful visuals and opinion points.

The channel is set out to create 'appointment viewing' with this news bulletin, following an aggressive and direct approach in presenting the various layers of meaning of a particular news story through the show Satyameva Jayate.

Post this news bulletin, the channel will air its cricket property Operation Vijay at 9:30 pm.

Says Media Content & Communications Services CEO & editor Uday Shankar, "Satyameva Jayate will focus on the big stories of the day in politics, civic issues, investigations and sports amongst others and break through the code of obfuscation with a style that is direct and uncompromising."

In the recent past, Star News has innovated with Pehli Khabar - a 5 am to 8 am first look at news events - and Yeh Bharat Desh Hai Mera - a show on human-interest issues.

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