Television

Kangaroo Media & Formula One Management ink programming deal

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MUMBAI: UK's Kangaroo Media Inc. and Formula One Management Limited have entered into a six-year licence agreement to provide fans at all Formula One events with access to live race video, audio and data on Kangaroo Media's Kangaroo TV hand-held device.

Fans can follow their favourite drivers around the track on the Kangaroo TV screen, receive race telemetry and timing data, and listen to live driver and team communications, all from a device in the palm of their hands, states an official release.

The Kangaroo TV service for Formula One is expected to debut on a limited basis at the 2006 U.S. Grand Prix, which will be held on 2 July at the legendary Indianapolis Motor Speedway. Kangaroo is working closely with F1(TM) Teams and Formula One Management to help activate the program and rapidly build awareness among Formula One fans. The Kangaroo TV service will be the exclusive hand-held video and data service of its kind offered at Formula One events worldwide.

The parties have contractually agreed not to disclose specific commercial terms pertaining to this agreement, as it could jeopardise competitive advantage to both companies. The agreement is subject to normal and usual commercial terms and conditions including reasonable guaranties, performance, breach and termination provisions, adds the release.

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