Cable TV

CCTV to air its version of "The Apprentice" in May

MUMBAI: China is offering another version of the reality show The Apprentice - minus Donald Trump. The show Win in China is being produced by China Central Television (CCTV). It is a show where would-be entrepreneurs compete to win positions as CEOs of new businesses.

The executive producer of the new version, Wang Lifen, said the show shares some similarities with the popular US series, but there are essential differences as well. Win in China will debut in May, and viewers will take on the New York businessman's role of deciding who gets fired by voting electronically for their favourite, according to producers.

Lifen said, "I think The Apprentice show is driven by money, which is hard to accept in Chinese culture. What we're looking for is the talent of self-management and entrepreneurship.The program matches very well with the country's current situation."

The American show has contestants vying for a job as apprentice to millionaire businessman Trump. Contestants are given tasks that test their skills in sales, marketing, advertising and finance. They compete against each other, often to see who can make the most money. At the end of each show, Trump whittles down the applicant pool by declaring "You're fired!"

Win in China will be a much more dramatic and interactive program since the audience will participate. Chinese participants will also endure rigorous business tasks that test their tenacity to withstand hardship. Viewers will vote for the winner, and some will even become shareholders in the new company, according to CCTV.

In the Chinese version, the top winner is given the reins of a new business with a registered capital of no less than 10 million yuan (US$1.2 million), while the other four winners will get to run smaller firms. The startups are being funded by Asian and international venture capital firms.

Latest Reads
Kerala Vision partners Y&A Transformation for new revenue streams

After establishing itself in Kerala with 24 lakh TV homes, Kerala Vision Cable (KV) is looking to expand its revenue streams.

Cable TV Multi System Operators
Reliance Jio acquires another 12% of Den Networks

Under disclosures of SEBI Regulations for Substantial Acquisitions of Shares and Takeovers (SAST), three Reliance Jio companies have informed the stock exchanges that they have increased their holdings in Indian multi system operator (MSO) Den Networks from 66.57 percent to 78.62 percent or...

Cable TV Multi System Operators
Cable subscribers switching to DTH platforms amid new tariff order implementation

While the Telecom Regulatory Authority of India (TRAI) continues to reiterate that its new tariff order will benefit all stakeholders of the cable and broadcasting industry, implementation of the new norms has witnessed a mixed response on the ground.

Cable TV Local Cable Operators
Ortel CFO Satyanarayan Jena steps down

Satyanarayan Jena, the chief financial officer of the MSO Ortel Communications has stepped down. The resignation of the executive was effective from yesterday.

Cable TV Multi System Operators
One Take Media Co launches K-World first time in India on IMCL platform

Leading multi-system operator (MSO) and Headend-in-the-sky (HITS) platform company IndusInd Media & Communications Limited (IMCL) has partnered with One Take Media Co (OTMC) to launch K-World (Korean Language) first time in India.

Cable TV Multi System Operators
Guest Column: The way forward for DPOs, broadcasters in the new TRAI tariff regime

During the early 2000s, cable television began to spread rapidly across India and the cable distribution business rapidly shifted from the early muddled phase towards a more corporate structure which put emphasis on the rationalisation of business practices, billing system transparency and...

Cable TV Local Cable Operators
GTPL cable TV business revenue up; broadband business keeps afloat

Indian multi-system operator and internet service provider GTPL Hathway Ltd (GTPL) reported 12.6 percent increase in total income for the quarter ended 31 December 2018 (Q3 2019, quarter or period under review) as compared to the corresponding year ago quarter (y-o-y) Q3 2018. GTPL’s Total Income...

Cable TV Multi System Operators
TRAI steps in after 24% homes lose complete access to all pay channels

The Telecom Regulatory Authority of India (TRAI) on Tuesday extended the deadline for consumers to select television channels under its new tariff regime till 31 March The subscribers that don’t opt for new channels would be moved to ‘Best Fit Plans’, which would be developed as per usage pattern...

Cable TV Multi System Operators
IMCL highly optimistic about impact of tariff order on business

Indusind Media & Communications Ltd (IMCL), the Hinduja Ventures Ltd (HVL) subsidiary, is highly optimistic about the impact of the new tariff order on its business. The MSO asserts that the new regime ensures a more equitable distribution of economic benefits in the value chain.

Cable TV Multi System Operators

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories