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Filmart kicks off, new addition is Hong Kong Music Fair

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MUMBAI: The 10 edition of Hong Kong International Film & TV Market (Filmart) kicked off today (20 March). This edition also introduces the launch of The Hong Kong Music Fair, in collaboration with IFPI Hong Kong. Filmart is on till 23 March.

The Hong Kong Music Fair will offer a dedicated pavilion for music industry professionals and players to explore business opportunities on new media applications, copyright trading, technology transfer and cross-media partnerships.

Over 60 companies specialising in records production and distribution as well as artist management have taken part in this year's premier Hong Kong Music Fair launch.
Filmart offers a wide variety of products and services, spanning from film, animation, digital entertainment, audio-visual equipment, post production and music productions, at the four-day event.

Over 400 exhibitors from 28 countries and regions presenting their most creative programmes have converged on Hong Kong Filmart, considered Asia's world entertainment market. The exibihtion is recognised as the cross-media platform for industry players to network, exchange and trade in this part of Asia.

Over 4,000 buyers have registered on-line to visit the show, informs an official statement. Exhibitor attendance this year includes the first time exhibitors from Turkey, the Bahamas and Iran.

The Filmart exhibition will also inculde animation and digital entertainment pavilion to showcase their animation,online games and edutainment software as well as their digital post production facilities and services.

The Hong Kong - Asia Film Financing Forum (HAF) will be held concurrently with Filmart for the third year.

HAF, co-organised by the Hong Kong Trade Development Council (HKTDC) and Hong Kong & New Territories Motion Picture Industry Association Ltd (MPIA), is aimed at serving as a match making platform for the film industry, helping commercially viable and promising film projects in Hong Kong and Asia locate financial and business support through joint ventures or co-productions.

Over 160 film screenings and international premieres will be arranged for trade visitors.

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