Television

EuroNews launches on digital cable in Mexico

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MUMBAI: EuroNews has launched on digital cable in Mexico by Cablevision and has appointed Eurochannel as its exclusive representative for South America. As a result of this partnership, 100,000 subscribers can now watch EuroNews in Spanish, English and French since 1 March 2006.

Eurochannel’s mission will be to extend the distribution network of the multi language news channel all across the continent via cable, satellite and all new media platforms.

Based in Miami, USA, Eurochannel distributes a cable TV programming service for pay TV Systems in South America and is released in 25 countries in Latin America. More than six million homes receive Eurochannel and it is a part of the 30 most popular thematic channels available.

EuroNews president Philippe Cayla said, "EuroNews is the most watched and widely distributed international news channel in Europe. As well as North America, we plan to develop the channel’s distribution in South America. Eurochannel’s in depth market knowledge will be a key element in the implementation of our strategic plans for distribution in these dynamic markets. EuroNews broadcasts in seven languages including the two main languages of South America, Spanish and Portuguese. The channel has great potential to expand its presence on this continent and to bring a new perspective on international news to audiences in these territories."

Eurochannel chairman and CEO Gustavo Vainstein added, "We are proud to contribute towards the growth of EuroNews’ distribution in Latin America. EuroNews is eagerly anticipated in Latin America, because everybody in the continent is keen to have access to “the European vision of the world”. EuroNews is also a well known brand for journalist and professionals. With such a powerful mix of brand and programming we envision a rapid development of EuroNews in Latin America."

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