Television

Soccer World Cup viewing in Germany up 51 per cent

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/05/28/Fifa_0.jpg?itok=9Cfi6iy6

MUMBAI: Soccer's governing body Fifa's marketing agency Infront has been collating data for television audiences for the ongoing 2006 Fifa World Cup in Germany. And, it looks as if they are heading for the record books.

It is clear that Germany’s quest for a fourth Fifa World Cup title has glued the host nation to the television, with viewing figures 'at home' up 51 per cent percent on average over the previous tournament in 2002.

Meanwhile, from 'overnight' audience research in 45 key markets, a positive picture is emerging, with some surprising and significant trends. They are being collated by Sponsorship Intelligence, a UK-based research driven consultancy.

Germany’s first four matches scored a combined TV audience on German public service broadcasters ZDF and ARD of 87.6 million, which gives an average of 21.9 million per match, according to data provided by Sponsorship Intelligence. This compares with an average 14.5 million viewers who followed each of the first four matches in 2002. It is also up on France 1998 – staged in Europe in the same time zone – which makes a fairer comparison.

In 1998, the first four German games attracted a cumulative audience of 85.5 million, on average half a million viewers fewer per match than in 2006. Taking into consideration that huge public viewing is a feature of the 2006 event and not yet taken into account in these early figures, the total audience is likely to be much higher.

In Berlin, for example, police estimated that up to one million fans converged on the official Fan Fest public viewing venue in front of the Brandenburger Tor on Saturday to watch the host nation beat Sweden for a quarterfinal berth.

Also in Europe, the television rating for the live coverage of the Netherlands vs. Argentina match broadcast on NL2 was the highest of any broadcast so far. It achieved a rating of 52.5 per cent (TVR), an audience of 7.2 million viewers and a market share of 80.3 per cent.

In England, 16.3 million UK television viewers watched England's first “sudden death” match against Ecuador, broadcast live by the BBC. The figure equated to a 79 per cent audience share. The game was the second-highest-rated match of the World Cup thus far in the UK after ITV's coverage of the England vs. Sweden tie last Tuesday, which averaged 18.8 million viewers and peaked at 20.9 million.

Elsewhere, the international appeal of the tournament was illustrated by the fact that more people in China tuned into the England vs. Paraguay game than the entire populations of England and Paraguay. The match was broadcast in China on CCTV-5 at 9 pm in the evening, attracting 62.9 million viewers, with 22.3 per cent of China’s television viewers at that time choosing to watch the match.

In South Korea, the France vs. Korean Republic match was watched by 11.2 million in Korea, a TVR of 24.9 per cent, which is good considering the match was shown at 4 am. The rating is only 7.3 points behind the rating of 32.2 per cent by TF1 in France.

Brazil’s two opening matches attracted 60.5 million and 54.5 million respectively, both achieving a market share in the region of 90 per cent. The audience for Brazil’s match against Croatia was only 0.4 rating points short of the audience of 2002’s final match.

16.8 million Argentinean viewers watched the Argentina vs. Ivory Coast game, a market share of 93.6 per cent.

In the US, the Argentina-Mexico match broadcast on Univision was the most-watched sports telecast in the history of US Spanish-language television, with an average of 6.7 million viewers.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/DD-800x800.jpg?itok=PriYkDkh
Sponsored serials: Doordarshan issues new invite for eight genres

Doordarshan has invited fresh entries under the sponsored category for the mid prime time band in eight different categories.

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/Smriti-Irani.jpg?itok=mgydNZ1A
Doordarshan sourcing agencies' pre-bid meet on 30 Aug

Doordarshan has decided to empanel agencies for crowd sourcing artistes (t

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/dd.jpg?itok=m7Ijk7-U
DD Kashir: Prime Focus, Beehive & Grasshopper shortlisted for packaging

Three agencies have been shortlisted by Doordarshan to undertake the channel packaging work for its channel, DD Kashir. The agencies are -- Prime Focus Technologies Pvt Ltd, Beehive Systems Pvt Ltd, and Grasshopper Media Pvt Ltd.

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/inside%20%281%29.jpg?itok=k6O4gL4H
Hindi GEC: Star Plus reclaims top urban slot & Zee Anmol retains lead in two markets

In the Hindi GEC genre this week, Star Plus has reclaimed its top slot and Zee Anmol has retained its leadership in two markets -- Hindi GEC (rural plus urban) and Hindi GEC - rural, according to BARC India all-India week 32 data.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/pkl.jpg?itok=o_f2tEkX
PKL rural telecast exceptionally propels Star Sports First to top

Star Sports First, primarily on the strength of PKL viewership in urban as well as rural areas, has again retained its lead with almost double the ratings as compared to BARC week 32's second position-holder.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/viwer.jpg?itok=sSGbkCn6
Times Now narrows gap with Republic TV, again

Over the last few weeks, a see-saw ratings battle is on between the two of the leading Indian English news channels - the Arnab Goswami-led Republic TV that has held a pole position for over a quarter of a year since its launch, and its nearest competitor and the ratings king it dethroned - Times...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/ss_0.jpg?itok=BLplwPWV
English Ent.: MNX leads & Zee Cafe retains top slot with significant drop

Times rebranding gamble seems to have paid off. Three weeks after Movies Now 2 was rechristened as MNX, it topped the weekly viewership chart of BARC India's latest all-India data.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/love-aur-dhokha.jpg?itok=HtkxcIii
ABP News' 'Love aur Dhokha' revisits 6 untimely deaths

The film and television industry, while well known and envied for its glamour and lifestyle, has also had its fair share of tragedies over the years. Tragedies which took away some of the brightest and most promising stars of the industry and left behind a plethora of questions about what happened...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/Brett_Hogg.jpg?itok=kxEwzszH
Sony moves ahead with own distributors in four SE Asian countries post Spider-Man's success

MUMBAI: Sony Pictures Entertainment is reportedly planning to launch distributors of its own in four countries after terminating a longstanding theatrical-releasing joint venture with Disney in Southeast Asia. Sony has plans to launch Sony Pictures Releasing units in Singapore, Thailand, and...

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories