Relaunch brings new shows on Channel7

MUMBAI: The management of Channel7 changed hands earlier this year. And the industry was watching what wonders the CNN-IBN editorial team led by Rajdeep Sardesai would work with its programming lineup when it was relaunched. News buffs will not have to wait too long as the channel is relaunching on 5 June with a new on-air look and a tag line to boot - Khabar, Har Keemat par (News, No matter what the cost).

The new shows it is touting include News Centre, Sports Zone, Bombay Dreams and Hot Seat.

An hour long show, News Centre will be anchored by managing editor Ashutosh and will encompass all major news from across the country and abroad providing on-ground reportage, studio interviews and in-depth analysis.

Sports Zone will give a wrapup of key sports stories of the day. Bombay Dreams will zoom in on news from tinsel town and the world of glitz - films and entertainment. Hot Seat's format will be the talking heads one - with those in the news being grilled one-on-one. Talk shows, debates, crime updates, breakfast shows are also part of the programming mix.

Says Ashutosh:"We have ambitious programming plans for Channel7 including original content designed to appeal to viewers. The focus will be on building a channel that reflects the moment and engages with viewers over important issues of the day. Hard news will be our core offering as we feel sharpness in news has vanished from Hindi news channels.”

“Channel7 and CNN-IBN will complement each other in serving robust and high quality news from every region of the country and relevant global news. Both channels share common values where, CNN-IBN’s baseline; “Whatever it takes” is balanced by Channel7’s “Khabar, Har Keemat Par.” added Channel7 & CNN-IBN editor-in-chief Rajdeep Sardesai.

Channel7’s editorial team comprises of executive editor assignment Mrityunjay Kumar Jha; executive editor - input Prabal Pratap Singh; senior executive producer - output Sanjeev Paliwal; senior editor, bureau chief national Sumit Awasthi; chief of bureau Mumbai Sanjay Prabhakar; deputy editor, programming Rohit Lal and senior editor Prashant Tandon.

Says Director marketing Dilip Venkatraman:“The Hindi News market is not only cluttered but challenging too. We have put in considerable effort in identifying the channel’s positioning,”Khabar, Har Keemat Par” and developed a new logo, look, programming mix that will work in tandem with the positioning to deliver a holistic world class news experience."

“The synergy shared between CNN-IBN and Channel7 on the positioning platform of hard news will be the key differentiating factor in breaking through the clutter. The advertiser who comes on board of TV18 will enjoy the benefits of being present in all the channels from the Group. This gives them the option of reaching various target groups across the country at the same time. We feel positive that this offering will help us accomplish our sales targets, " director sales Rajnath Kamath concluded.

Latest Reads
Green Gold’s Golden Mumbai launch

MUMBAI: Green Gold Animation is all set to hit the green running with its new offshoot Golden Robot. The Rajiv Chilaka-run animation outfit has been wowing everyone with its deals for animation series with both Netflix and Amazon Prime.  But the occasion this time was the celebration of the launch...

Television Production House Film Production
Gujarat elections boost news channel ratings as Republic continues to lead English News

BENGALURU: Rahul Gandhi’s shenanigans and Narendra Modi’s sudden and unexpected belligerence at rallies leading up to the Gujarat state assembly elections have resulted in bolstering sagging news viewership, especially for the English news genre. According to Broadcast Audience Research Council of...

Television TV Channels News Broadcasting
Sunny Leone in Discovery JEET’s show Man Vs Wild

Sunny Leone will be displaying her adventurous side as host of the mega-popular survival series Man Vs. Wild. The iconic series will telecast in Hindi on the soon-to-be-launched GEC Discovery JEET. The new GEC will premiere in the second week of February 2018 and the series will feature the...

Television TV Channels GECs
Times Now appoints Sujeet Mishra as marketing head

Times Network, part of India’s media conglomerate, The Times Group today announced the appointment of Sujeet Mishra as head of marketing, Times Now.

Television TV Channels People
Experience space with BBC's new VR experience

The BBC is giving you a chance fly. Home - A VR Spacewalk is an interactive virtual reality (VR) experience launched today for the HTC Vive and the Oculus Rift, and is available to download for free via the Steam Store and the Oculus Store.

Television TV Channels Factual & Documentary
Sony BBC Earth presents the Best of 2017

Sony BBC Earth revisits some of its most popular episodes of the best shows in a special programming line-up titled Best of 2017 starting 18 December 2017, every night at 7 pm and 11 pm.

Television TV Channels Factual & Documentary
Increased revenue from traditional media boosts Shemaroo numbers

Integrated media content house Shemaroo Entertainment Limited (Shemaroo) reported 18.3 percent higher year-on-year (y-o-y) consolidated total revenue for the quarter ended 30 September 2017 (Q2 FY 2017-18, the quarter under review) stood at Rs 1,345.7 million as compared with Rs 1,138.6 million in...

Television Production House Film Production
21st CF spins-off into new live news & sports co Fox

MUMBAI: After the blockbuster acquisition of 21st Century Fox by The Walt Disney Company, the former has announced that it will spinoff into a new brand Fox’ that will seek to replicate its own success in the newly focussed verticals of live news and sports brands. Using fiscal 2017 as a base, the...

Television TV Channels News Broadcasting
With Star India, Disney emerges as India's largest M&E firm

MUMBAI: Unlike the US, where the merger of The Walt Disney Co and 21st Century Fox’s entertainment assets is between two near equals, the scenario in India is totally different. 21st Century Fox’s India venture Star India is a $1.7 billion dollar media and entertainment behemoth while Disney India...

Television TV Channels People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories