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Motorola, Yahoo! expand global alliance

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MUMBAI: Motorola and portal Yahoo have announced a new multi-year agreement to distribute Yahoo! Go for Mobile on tens of millions of new Motorola mobile devices.

TThe deal brings an integrated suite of Yahoo!’s services including Yahoo! Mail, Yahoo! Search, Yahoo! Address Book and Yahoo! Local into a single application that connects consumers to their personalized Internet experience through their mobile device.

As part of the agreement, Motorola will pre-load and prominently feature Yahoo! Go for Mobile on optimised handsets worldwide starting in the first half of 2007, giving consumers quick and easy access to their Internet content and services. The devices will be available to consumers in a number of markets across the Americas, Europe, and Asia.

Motorola corporate VP product and Xperience invention, mobile devices Scott Durchslag says, "This agreement is an important next step in showing the world the best of what can happen when Motorola’s Seamless Mobility meets Yahoo!’s Connected Life services," said "Our collaboration with Yahoo! on exciting future versions of Yahoo! Go for Mobile will ensure that our customers and consumers get the most optimized Yahoo! experience possible on the coolest mobile devices."

Yahoo senior VP connected life Marco Boerries, “Consumers are no longer tethered to just accessing Internet on their desktop computer, so we are bringing the best of Yahoo!’s services to the device they always have with them and use multiple times every day – their mobile phone.

“Together, Yahoo! and Motorola are making it easier than ever before for consumers to seamlessly access their favorite web services, information and content across both their personal computer and mobile phone."

Motorola and Yahoo! had announced their global alliance in July 2005 and have worked closely over the past year to deliver on their commitment to make it easy for consumers to access and use Internet services on Motorola devices. The companies will jointly market the Motorola devices with Yahoo! Go for Mobile pre-installed through their online networks, device packaging and other targeted channels.

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