CNN US develops state of the art weather centre

MUMBAI: US broadcaster CNN has launched a new CNN Weather Center, which it claims is the most state-of-the-art weather forecasting and reporting center in the broadcast industry.

CNN US senior VP domestic news operations and administration Jack Womack, says, "CNN brings to bear one of the most experienced team of meteorologists in the news business, as evidenced by their accurate and urgent forecasting one severe weather event after another. Arming that incredible team with the state-of-the-art facility at the CNN Weather Center is an exciting move; there simply isn't another weather center in television with the capabilities and technologies we have assembled here."

Throughout the network's history, CNN has deployed the latest technologies and relied on experienced weather experts to report on severe weather systems and events. In particular, CNN distinguished itself during last year's record-setting hurricane season, not only for its unrivaled breaking news coverage but also for its up-to-the-minute weather forecasts and reports before, during and after each storm.

With the new center, CNN's weather team boosts its forecasting and reporting with the computing power of more than 30 dedicated machines, including eight on-air computers; GPS technology designed to track CNN crews in the field and provide them with real-time weather data; and software designed to more closely track weather patterns, commercial airline traffic and related information.

On-air, viewers will see a more dynamic and complete weather presentation as the new set allows CNN meteorologists to work alone or in tandem, and utilize point-and-click technology to display multiple sources of weather data.

The network built the new set in the CNN/US newsroom in Atlanta to allow better integration of weather reporting into general newscasts. The CNN Weather Center will also contribute to non-weather-related news stories through the use of detailed maps and satellite photography. Reports from the CNN Weather Center can be seen across CNN Worldwide's multiple networks and platforms, including Headline News and CNN Pipeline.

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