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Dish TV inks deal with BVITV for MoD service

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MUMBAI: The direct-to-home Dish TV has added Walt Disney movies to its movie-on-demand (Mod) offering besides providing Bollywood movies.

For this, DishTV has entered into an agreement with the international television distribution arm of The Walt Disney Company -Buena Vista International Television-Asia Pacific (BVITV-AP) to air the latest blockbuster movies on its value added service.

Subscribers of the Mod pay-per-view service will have access to a slate of box office hit features from Walt Disney Pictures, Touchstone Pictures, Miramax and Jerry Bruckheimer Films including The Chronicles of Narnia: The Lion, The Witch and The Wardrobe, Disney's highest grossing film to date, Casanova, Cinderella Man, Herbie: Fully Loaded, Dark Water, and Flight Plan, informs an official release.

Speaking about the tie-up, Dish TV CEO Sunil Khanna said, "Strategic alliances of this magnitude and nature are very important for any operator in any market. We are happy to tie up with BVITV at a juncture when the Mod services for Hindi movies has already been launched and now Dish TV is all set to launch the same service for English movies as well. With this move, we will be able to offer this service to more than 1.2 million subscribers of Dish TV spread across the country".

The movie can be ordered through SMS, phone or by logging on to www.dishtvindia.in. The consumer can watch the movie for 24 hours at his/her own convenience at a cost of Rs. 50 per movie.

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