TV channels to petition Pawar on 'cricketer-speak' ban

MUMBAI / NEW DELHI: Indian cricket just doesn't seem to get off the limelight.

Now, various TV channels will be meeting Indian cricket bosses over a ban on individual players doing special shows and interviews on telly.

"We are slated to meet Sharad Pawar (president of the Board of Control for Cricket in India) tomorrow on the issue and discuss the futility of such a ban at a time when a cricket series is about to begin," Rajdeep Sardesai, editor-in-chief of the newly launched CNN-IBN news channel, told today.

According to Sardesai, whose father Dilip Sardesai represented India innumerable times in the 1960s and 1970s on the cricket field, the timing of the ban is wrong.

CNN-IBN signed a deal with ace spinner Anil Kumble for special interviews as part its cricket dispatches from Pakistan. It has also roped in cricketing legend Kapil Dev and Imran Khan for a cricket show.

"If the BCCI wants to put such clamps on cricketers, it should do it with a prospective effect for future series. It should not be done just before a series is beginning and TV channels have concluded agreements with several players," he adds, outlining the line of argument that would be taken by channels in their meeting with cricket officials.

The Indian cricket team is presently in Pakistan, warming up to the local conditions before the big duel with its arch-rival, which always is a big draw in the Indian subcontinent for the public and sponsors.

Media reports indicate that before the tour started, cricketers like Harbhajan Singh, Kumble and Virender Sehwag had entered into deals with Aaj Tak, CNN-IBN and Channel7, respectively for special and extra sound bytes.

However, reports also say the Indian players were issued letters by the BCCI a day before they left for Pakistan barring them to do such activities, putting some in a quandary.

Such measures, as pointed out by a senior cricket official of the media committee, are part of BCCI's efforts to "regulate" mushrooming TV interviews and signed articles in newspapers by cricketers.

But critics counter-punch that these measures are nothing more than gagging cricketers from expressing their minds on cricket and cricket-related affairs, which have a penchant for becoming controversial. Especially when millions of rupees are involved.

Latest Reads
Untapped TV audience of 100 mn for international channels

The International Television Research Group (inTV) and GlobalWebIndex compared internet users aged 16-64 who watch any of the international TV channels such as BBC News, Bloomberg Television, CNBC, CNN, Euronews, Eurosport, France 24, National Geographic Channel, Sky News and TV5Monde channels at...

Television TV Channels Viewership
Zeel channels continue to rule Hindi channels; Colors, Star Maa return to across genres list

BENGALURU: Zee Entertainment Enterprises Ltd (Zeel) free to air (FTA) Hindi GECs Zee Anmol and flagship Zee TV were once again ranked second and third in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genres for week 37 of 2018 (Saturday, 8 September 2018...

Television TV Channels Viewership
Kannada, Marathi, Tamil, Telugu market witness no change in BARC week 37

Colors Bangla and Jalsha Movies swapped their third and fourth positions in the Bengali space in the BARC data’s week 37. Big Ganga and Bhojpuri Cinema exchanged their first and second positions in the Bhojpuri segment. In the Kannada, Marathi, Tamil and Telugu market, no changes were observed....

Television TV Channels Viewership
Republic TV leads English news in BARC week 37

NDTV 24x7 stood at fifth position in the English news genre according to All India BARC data week 37. No changes were observed this week in the English business news genre. Aaj Tak continued to lead in Hindi news genre (U+R). Moreover, Aaj Tak and ABP News also continued to dominate in Hindi news...

Television TV Channels Viewership
ALTBalaji appoints Divya Dixit as Senior Vice President, Head of Marketing

Balaji Telefilms has recently been integrating great leadership talent from across the board to spearhead the business and become a powerhouse. Further fortifying its leadership at ALTBalaji - India’s largest platform for original and exclusive digital content, the company announced the appointment...

Television TV Channels GECs
DSport to broadcast Laver Cup from 21-23 September

DSport will bring live action from the second edition of Laver Cup, a men's tennis tournament between teams from Europe and the rest of the world to be held in Chicago from 21-23 September 2018.

Television TV Channels Sports
India’s top media companies announce formation of Digital News Publishers Association

Amidst a plethora of industry bodies and sectoral alliances in the Rs. 1.5 trillion Indian media and entertainment sector, another such organization today took birth. It has been christened the Digital News Publishers Association (DNPA). 

Television TV Channels News Broadcasting
Raj Nayak, Janak Sarda to be felicitated by International Advertising Association

At the annual International Advertising Association (IAA) Inspire awards to be held at Bucharest on 2 October 2018 with advertising and marketing leaders from all over the world in attendance, Viacom18 COO Raj Nayak and past president IAA India Chapter will be felicitated with the prestigious "...

Television TV Channels People
Sports most benefited genre in Chrome DM week 37

With a growth of 2.82 per cent as compared to last week (36), the sports genre marked the highest opportunity to see (OTS) among all categories in week 37 of Chrome Data Analytics & Media.

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories