MUMBAI: In a new trial project making use of 3G mobile telephone technology, UK pubcaster BBC has announced that its show Points West which airs on BBC One is inviting local football fans to send their views on weekend matches to the studio as video clips by mobile phone.

The Footie Feedback trial starts from 7 January 2006. Points West aims to enhance its sports coverage through the trial – one of the first of its kind across the BBC's English Regions. Viewers are invited to send in views via their mobile phones to a studio inbox, where the team will select the best clips for broadcast .

Fans wanting to give their views from 3G phones after matches have finished can follow some simple instructions to make clips suitable for broadcast:

Points West's sports correspondent David Passmore believes the new trial will add some real spice to the programme's football round-up. He says, "It's fantastic that, through the evolving technology of 3G, we can now provide a way for punters to come straight through to the programme with their views – rather than us going to them armed with a camera. We'd already pioneered the use of 3G phones for our newsgathering at Points West, something that's now been adopted more widely by BBC journalists elsewhere. This next step – having viewers send their video clips to us for broadcast – is the next obvious evolution.

"It's an exciting development and I can't wait to see some heated views from our local fans!"