MatrixStream to showcase HD IPTV at CES 2006

MUMBAI: California-based MatrixStream Technologies will be demonstrating its H.264 AVC (advance video codec) video on demand and IPTV Set Top Box (STB) and PC Player capable of the highest of high definition (HD) signal formats with 1080 vertical pixels by 1920 horizontal pixels at the International Consumer Electronics Show (CES) which began in Las Vegas today.

The company claims that its 1020HD STB will match and even exceed broadcast and satellite quality video over any broadband network the same way that VoIP can be used over any broadband connection.

Unlike most IPTV and video on demand (VOD) solutions on the market today, which are bogged down by broadband bandwidth congestion and integration issues which leads lengthy download periods or low quality Internet videos, proprietary MatrixStream technology leverages proprietary H.264 end-to-end solution, allowing viewers to watch videos in DVD or HD over any best effort broadband; capable of instant VOD, streaming DVD-quality video in real time, states a media release.

Users just need to plug one end of the STB into a TV set and the other into any broadband connection to watch Video on Demand and IP broadcast TV in DVD or HD quality. With the easy-to-use remote control in hand, end users will be able to access an ever-increasing range of content and channels from around the world. Features to be included are friendly interactive menus, and e-commerce capabilities tied to MatrixStream's dynamic advertising management (DAM) technology, which targets advertising based on individual user's preferences and interests, the release adds.

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