Channel [v] kicks off 2006 event calendar with 'Big [v] Concert'

MUMBAI: Channel [v] is setting the mood for music in 2006 with a 12-hour marathon live concert on 15 January. The Big [v] Concert will see participation of prominent international as well has Indian artists including Shaggy, Jal, Shaan, Euphoria, Babul Supriyo and Aasma.

Channel [v] has roped in Mentos as the titles sponsor of the event while, Pepsi, Kohinoor Televideo and Monginis will be the associate sponsors. The channel is planning to telecast the recorded version of the event in eight segments.

According to Channel [v] head honcho Amar K Deb, the concert will be the channel's first initiative in its scheme of things for events in 2006. With the concert, Channel [v] intends to create a splash among the youth, which is its primary target group. And that is evident from the fact that, college students are promised with free entry from 8 am to 10 am.

"We are targeting the Indian youth with this 12-hour live music event," says Deb adding that, the concert will be first of its kind in India's entertainment history.

Deb, while explaining Channel [v]'s event plans for 2006 said the channel would follow a mixed strategy in terms of themes. "Last year we did about four big events. This year, we will be exploring various themes on the event front. Big events require lot of efforts and time. Hence, instead of lining up a huge lot of events, we will be trying to do some quality stuff this year," he said.

The Big [v] Concert will be followed by the initial rounds of Get Gorgeous season three. Deb said the channel would soon announce the winner of its Mobile Singer contest, out of the 10 candiates it shortlisted.

Latest Reads
Green Gold’s Golden Mumbai launch

MUMBAI: Green Gold Animation is all set to hit the green running with its new offshoot Golden Robot. The Rajiv Chilaka-run animation outfit has been wowing everyone with its deals for animation series with both Netflix and Amazon Prime.  But the occasion this time was the celebration of the launch...

Television Production House Film Production
Gujarat elections boost news channel ratings as Republic continues to lead English News

BENGALURU: Rahul Gandhi’s shenanigans and Narendra Modi’s sudden and unexpected belligerence at rallies leading up to the Gujarat state assembly elections have resulted in bolstering sagging news viewership, especially for the English news genre. According to Broadcast Audience Research Council of...

Television TV Channels News Broadcasting
Sunny Leone in Discovery JEET’s show Man Vs Wild

Sunny Leone will be displaying her adventurous side as host of the mega-popular survival series Man Vs. Wild. The iconic series will telecast in Hindi on the soon-to-be-launched GEC Discovery JEET. The new GEC will premiere in the second week of February 2018 and the series will feature the...

Television TV Channels GECs
Times Now appoints Sujeet Mishra as marketing head

Times Network, part of India’s media conglomerate, The Times Group today announced the appointment of Sujeet Mishra as head of marketing, Times Now.

Television TV Channels People
Experience space with BBC's new VR experience

The BBC is giving you a chance fly. Home - A VR Spacewalk is an interactive virtual reality (VR) experience launched today for the HTC Vive and the Oculus Rift, and is available to download for free via the Steam Store and the Oculus Store.

Television TV Channels Factual & Documentary
Sony BBC Earth presents the Best of 2017

Sony BBC Earth revisits some of its most popular episodes of the best shows in a special programming line-up titled Best of 2017 starting 18 December 2017, every night at 7 pm and 11 pm.

Television TV Channels Factual & Documentary
Increased revenue from traditional media boosts Shemaroo numbers

Integrated media content house Shemaroo Entertainment Limited (Shemaroo) reported 18.3 percent higher year-on-year (y-o-y) consolidated total revenue for the quarter ended 30 September 2017 (Q2 FY 2017-18, the quarter under review) stood at Rs 1,345.7 million as compared with Rs 1,138.6 million in...

Television Production House Film Production
21st CF spins-off into new live news & sports co Fox

MUMBAI: After the blockbuster acquisition of 21st Century Fox by The Walt Disney Company, the former has announced that it will spinoff into a new brand Fox’ that will seek to replicate its own success in the newly focussed verticals of live news and sports brands. Using fiscal 2017 as a base, the...

Television TV Channels News Broadcasting
With Star India, Disney emerges as India's largest M&E firm

MUMBAI: Unlike the US, where the merger of The Walt Disney Co and 21st Century Fox’s entertainment assets is between two near equals, the scenario in India is totally different. 21st Century Fox’s India venture Star India is a $1.7 billion dollar media and entertainment behemoth while Disney India...

Television TV Channels People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories