Available
from 16 March, Disney Cinemagic is a new premium channel offering Disney's latest
animated films such as Pixar's The Incredibles as well as classics like
Lady and the Tramp and Cinderella. Disney Cinemagic will be available
to Sky digital customers as a stand-alone premium channel or as a bonus channel
for subscribers to Sky Movies 1 and 2.
ESPN
Classic, launching on 13 March, as part of Sky's 'News and Events Mix', will be
the only sports channel in the U.K. devoted entirely to the greatest moments and
legends of sport.
Said
Disney Media Networks co-chair and ESPN, Inc and ABC Sports president George Bodenheimer,
"ESPN has built up a passionate bond with sports fans. We are confident that
ESPN Classic, designed specifically for the UK market, will capture the attention
of the UK sports fan as it has in over 40 countries across Europe."
Disney
Channel and Playhouse Disney join the Kids Mix package of basic channels on 16
March from their previous position as premium channels. Disney Channel will be
even more kid-focussed, complementing Cinemagic, and offering live action favourites
like That's So Raven, popular animation series and Disney Channel Original
Movies. Playhouse Disney will premiere the new CG animated, learning-focussed
series, Mickey Mouse Clubhouse, in May.
There
will also be more ways to enjoy great films from the Walt Disney Studios as movies
distributed by Buena Vista International Television join Sky's legal broadband
download service, Sky by broadband, and its forthcoming high definition television
offering, Sky HD. These titles will also be available, for a set period, via the
Sky by broadband service, which since last month has allowed dual Sky Movies subscribers
to download films to their personal computers to enjoy when they want at no extra
cost.
The
co-chair of Disney Media Networks and Disney-ABC Television Group president Anne
Sweeney noted, "This agreement is great news for viewers, who will now be
able to access an even broader array of Disney content, either through their TVs
or via broadband on personal computers. We look forward to this deal enhancing
an already rich association with Sky, and our viewers in the UK and Ireland."
Also,
under an amended distribution agreement, Sky digital customers will continue to
have access to Jetix and Jetix+1 for up to a further five years from the expiry
date of the current deal in 2007.
Sky's
outgoing COO Richard Freudenstein said, "Working with outstanding brands
like Disney and ESPN allows us to offer great entertainment for every family member
and to break new ground in multiplatform content distribution. With today's announcement,
we are creating another compelling reason for families to join Sky digital and
demonstrating again the strengths in content and innovation that position Sky
well for sustained growth."