Nimbus, DD Sign Agreement for terrestrial telecast

MUMBAI: Nimbus Communications, the global media rights owner of Indian cricket up to March 2010, last evening reached agreement with national terrestrial broadcaster Doordarshan for the broadcast of all matches (Tests & ODIs included).

As decreed in the downlinking policy guidelines issued by the government, the revenue share for this series is 75:25 in favour of Nimbus. All commercial airtime on the India-England Series 2006 will be exclusively marketed by Nimbus.

With this signing, two of the three key parts of the upcoming India-England telecast picture have now been settled (as announced yesterday, the England territory rights remain with Sky Sports). All that now remains is the unveiling of the cable & satellite broadcaster for the India territory, which is expected anytime now.

Interestingly, Nimbus has made it clear that even in regards to the satellite channel, it will be the one managing the marketing of commercial airtime. Nimbus chief Harish Thawani remained tight-lipped on the satellite partner, saying that the announcement would be made in due course. As for Doordarshan, all matches (including Tests) will be telecast on the DD National network. The world feed (live coverage) will be provided to DD by Nimbus Sport, the BCCI appointed producer.

All commercial airtime on the India-England Series 2006 will be exclusively marketed by Nimbus thropugh its ad sales arm Nimbus Media Solutions. Commenting on the deal, Raju Udupa-VP Media Solutions said, "We are pleased to extend our association with DD with this landmark deal. This 10 match series is perhaps the biggest cricket series to be staged in India in a very long time. We believe it will break new ratings records."

Latest Reads
FIFA legal action against BeoutQ for WC piracy

MUMBAI: FIFA will be taking legal action against Saudi Arabia-based BeoutQ, a pirated TV service operating in the Middle East and North Africa (MENA), which continues its illegal piracy of 2018 FIFA World Cup broadcasts, according to an official statement, carried by the Saudi Press Agency (SPA)....

Television TV Channels Sports
Viacom18 launches Colors Tamil HD in Singapore on Star Hub

After entering the Tamil GEC market, Viacom18, one of India’s largest entertainment conglomerates, has launched Colors Tamil HD on Star Hub, (channel no. 132) in Singapore.

Television TV Channels GECs
Zee Café, BBC Worldwide launch second season of premium British dramas

Zee Cafe has partnered with BBC Worldwide to once again entertain Indian audiences with premium British dramas.

Television TV Channels English Entertainment
Zee Tamil’s Sembaruthi completes 200 episodes!

Leading Tamil General Entertainment Channel (GEC) – Zee Tamil has been at the forefront of quality content across genres that caters to the diverse entertainment needs of Tamil audiences across the world.

Television TV Channels Regional
Zee Telugu Announces World Television Premiere of Sai Pallavi and Naga Shaurya Starrer Kanam

Weekend plans just got better with Zee Telugu’s horror World Television Premiere, Kanam, to your home screens on Sunday! From the Abhinetri-famed director A L Vijay, Kanam is a supernatural tale which blends elements of revenge and horror to give the audiences a spine-chilling experience. The film...

Television TV Channels Regional
BARC week 27: Sony sports cluster captures all top five slots

MUMBAI: The 2018 FIFA World Cup Russia continues its strong run for football viewership in India in its fourth week and guided Sony Pictures Network (SPN) India’s sports cluster to obtain all top five positions in the BARC all India ratings.

Television TV Channels Sports
Three channels each from SPN, Star India among top 10 in across genres

There were three channels each from Sony Pictures Network India (SPN) and Star India in Broadcast Audience Research Council of India (BARC) list of top 10 channels across list for week 27 of 2018 (Saturday, 30 June 2018 to Friday, 6 July 2018, week under review or consideration).

Television TV Channels Viewership
Sun TV notices downfall in gross viewership in BARC week 27

Star continues to rule the south regions – Malayalam and Telugu channels Asianet and Star Maa and has also gained second position in the Tamil region pushing behind Zee to the third position in Broadcast Audience Research Council ratings for week 27

Television TV Channels Viewership
BARC week 27: Aaj Tak continues to dominate Hindi news genre

The Broadcast Audience Research Council data for week 27 shows Aaj Tak dominating in Hindi news genre whereas ABP News found itself at second position in Hindi news (R). Republic TV continued to dominate the English news market.

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories