Television

Sky, Google unveil broadband alliance

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/04/20/Pay-TV.jpg?itok=fcMrfC2c

 MUMBAI: UK pay TV service provider BSkyB and the world's most valuable media firm Google have announced plans to work together in bringing ground-breaking web-based services to Sky's community of broadband internet customers.

The set of multi-year agreements sees two of innovators in technology and entertainment join forces to create a customised experience for Sky Broadband customers.

Sky will be Google's first partner globally to deploy Google's suite of search, advertising, communications and video services, all of which will be tailored and branded for Sky's fast-growing broadband platform. Sky aims to ensure that its broadband customers enjoy the best possible online user experience with customised access to the full benefits of Google's evolving suite of innovative products for PC, TV and mobile.

Sky and Google will collaborate in three areas:

Video: Sky will launch a multi-platform User Generated Video (UGV) portal powered by the first global deployment of Google's syndicated video content tools. The site will allow users to edit, upload and share their own video content, including the facility to upload and download from a mobile phone. The UGV portal will form part of a content-rich experience for Sky Broadband customers that will enhance the appeal of Sky's broadband services, build community and promote Sky content to online audiences.

Communications: Sky Broadband customers will enjoy access to an online communications platform. This will include a fully customised version of Google's email product, 'Google Mail', which will use the popular '@sky.com' email address. Powered by Google with a user interface and functionality customised to Sky's unique specifications, the platform will also offer access to key communications applications that attract and deepen relationships with internet users, such as contacts, calendar and instant messaging.

In addition, Sky will explore opportunities to provide further services such as Google's VoIP (voice over internet protocol) telephony services, enhanced storage and future product developments.

Search and advertising Google will provide its search tools and targetted search advertising across Sky's portfolio of online sites. The two companies will also explore future forms of web, TV and mobile advertising. Revenue generated by click-throughs on sponsored links will be shared between Sky and Google, increasing Sky's exposure to the fastest growing segment of the UK's advertising market.

Sky CEO James Murdoch said, "These agreements will bring Sky customers a valuable set of services from the world's leading search company, including cutting edge tools for video sharing and communications. Google has pioneered many of the web's most loved and used features, so I'm delighted that Sky Broadband customers will be the very first

online community to enjoy such unrivalled range and quality as well as a commitment to further innovation.

In a short time, Sky says that it has emerged as an effective challenger by offering high-quality broadband that offers greater value than traditional cable and telcos. Sky says that it is on track to build a large and successful broadband business and is increasingly well positioned to participate in the rapid growth of online search and advertising.'

Google chairman and CEO Eric Schmidt said, "Google is committed to giving people the power to explore, create and communicate. This alliance with Sky brings together two of the most innovative media and technology companies for the benefit of users. We will be delivering exciting new services for Sky Broadband customers all over the UK. We're delighted to team up with Sky in one of the world's most dynamic markets and we look forward to working together in the years to come."

 

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/17/10.jpg?itok=tYOD3hMY
Bodhi Tree focusing on three verticals to scale up business

Over the top (OTT) services have given a big boost to production houses in the country  Bodhi Tree Multimedia, started by Mautik Tolia and Sukesh Motwani five years ago, only concentrated on general entertainment programs on TV initially. Following the change in the overall entertainment industry,...

Television Production House Fiction
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/17/zee.jpg?itok=cSVH9EqA
Mumbai Team franchisee owner unable to meet financial obligations towards Zee Maharashtra Kushti Dangal

Mr. Pranav Rajesh Dake, owner of Zee Maharashtra Kushti Dangal’s Mumbai team – Mumbai Astra has regrettably been unable to meet the financial obligations towards Zee Maharashtra Kushti Dangal (ZMKD), its players and technicians.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/17/Zee-TV.jpg?itok=lBZaLw5Q
Zee TV gets ratings boost from Zee Rishtey Awards

Zee TV's recently concluded annual awards property, Zee Rishtey Awards, clocked the highest viewership ratings across award shows that took place in the last two years. As per the recently released BARC HSM weekly data (Urban + Rural) for the week 44 '18, it secured a viewership of 5495 TVTs, which...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/17/old.jpg?itok=VayqOVWq
No changes in Kannada, Marathi segments in BARC data week 44

In the Bengali space, Colors Bangla and Sony Aath swapped their fourth and fifth positions in BARC data week 44. News18 Bihar Jharkhand emerged as the new player in the market by securing fifth position. No changes were observed in the Kannada and Marathi segments.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/16/epic.jpg?itok=YUXKfF_T
EPIC CHANNEL CELEBRATES 4 YEARS OF GENRE DEFINING CONTENT

Launched on November 19, 2014, EPIC celebrates the completion of four years on air, in which it has set aspirational benchmarks for Indian TV content.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/16/all.jpg?itok=Bl1B0RFF
Celebrating 100 years of Bengali cinema, Viacom18 and Film Heritage Foundation bring the 4th Film Preservation & Restoration Workshop to Kolkata

In line with the centenary celebration of the Bengali Film Industry, and with a purpose to encourage and give an impetus to film preservation and restoration, the 4th edition of Film Preservation & Restoration Workshop India (FPRWI) 2018 was today inaugurated at Kolkata’s Rabindra Sadan.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/16/vimal.jpg?itok=vZMIDq7y
Vimal Elaichi Pan Masala enters top 5 most advertised brands in BARC week 45

The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands between 27 October-02 November 2018. The data is a reflection of top 10 advertiser and brands across genre on Indian television (U+R) : 2+ Individuals. The data demonstrates ads that were...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/16/zee.jpg?itok=A45zgrUK
Zee Anmol back on top of Hindi channels across genres

Zee Entertainment Enterprises Ltd's (Zeel) free to air (FTA) Hindi GEC Zee Anmol was back to second rank in Broadcast Audience Research Council of India’s (BARC) weekly list of top 10 channels across genres in week 45 of 2018 (Saturday, 3 November 2018 to Friday, 9 November 2018, week under review...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/mnx.jpg?itok=kkSouPMq
MNX to premiere supernatural fright flick, ‘Wish Upon’

MNX, the preferred movie channel of the millennials, will premiere, American supernatural horror film, ‘Wish Upon’ for the first time on Indian television.

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories