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'Sound of Music' commemorates 40 years; DVD launched

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 MUMBAI: Sound of Music, is commemorating the completion of 40 years. The Event is been celebrated in India with the launch of an exclusive 40th anniversary edition DVD.

The DVD released by Excel Home Videos (Indian licensee for Twentieth Century Fox) will feature a contest in association with Austrian National Tourist Office and Austrian Airlines for a four day trip to Salzburg, Austria the location where the classic was filmed, asserts an official release.

The contest is open till the 31 December.The DVD will also feature a 40th anniversary reunion of the cast and crew, remembrance by Julie Andrews and host of other collector’s material.

Austrian National Tourist Office director Christine Mukharji said, "The movie has a wide following in India, like many parts of the world. We are extremely pleased to host fans from India as a part of the 40th year celebrations of the classic."

Excel Home Videos managing director M.N Kapasi added, "The movie with its memorable music has struck a chord with generations of movie buffs across continents and age groups to be synonymous with the term classic. The wide following it enjoys in India, with its script in line with Indian sensibilities, is well established by the consistent demand for its DVD over the years. This 40th anniversary edition will commemorate the special bonding the movie shares with millions of its fans."

Austrian Airlines country manager Bernhard Baeck said, "The event is a fitting tribute to the movie that has inspired and connected with generations of movie lovers across the world.”

According to International websites like (Boxofficemojo, Amazon), the film ranks third in both all-time number of tickets sold behind Gone with the Wind and Star Wars this along with its success around the world in sales of tickets, video cassettes, laserdiscs, DVDs and its frequent airings on television, it is called the most widely seen movie produced by a Hollywood studio, adds the release.

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