Television

Star One to introduce new formats in 'Antakshari-The great challenge'

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MUMBAI: After creating programming in genres from reality to dance and comedy to drama, Star One beginning February 2007 will launch Antakshari - The Great Challenge.

This is being produced by Gajendrra Siingh of Zee TV's Sa Re Ga Ma Pa fame. Antakshari - The Great Challenge will see new inclusions to the format. Apart from just the competition there would be hint of reality with Star One airing the auditions too. Annu Kapur who has an old connection with Antakshri will host this musical show.

Star Entertainment India CEO Sameer Nair said, "Siingh as we all know is the mastermind behind popularising music based talent competitions and we are very excited to host his home production's debut venture - Antakshari-The Great Challenge on Star One. The show, with an innovative and exciting format, captures the passion that Indian audiences have for music. It also is in synch with the channel's promise to consistently deliver indigenous content and complete entertainment for the audiences."

Commenting on the association Gajendrra Siingh said, "I have always looked at opportunities to connect with viewers and this show synergizes with Star One's commitment of delivering entertaining and unique content. We have added new elements to the show which I am sure will be appreciated by the viewers."

Host Annu Kapur added, "This unit is family to me, I take this opportunity to congratulate Gajendrra and I wish him all the best. I am extremely delighted that he asked me to host the show. I can't wait to get back on the floors and hear him say action."

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