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MUMBAI: Asians and Hispanic/Latinos remain the fastest-growing
television segments of the American population. Television
households for each increased by 3.6 per cent over last year,
according to Nielsen Media Research.
Nielsen's National Universe Estimates (the estimate of television
viewers within the population) also show that the number of
Black or African American television households grew faster
than the national US average, 1.3 versus 1.1 percent, respectively
Although Nielsen has previously released information on total
Asian households, this is the first time that it has released
information on national Asian demographics. |