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NEW DELHI: Telecom Regulatory Authority of India (Trai) is
close to fixing prices of pay and free to air (FTA) channels,
which will complete part of the formalities for rollout of
addressability from 1 January 2007.
According to sources in the regulatory body, which oversees
the broadcast and telecom sectors, over the next few days
more directives are likely to come on pricing of channels
in a conditional access system (CAS) regime.
The sources said that most major bouquets and TV channels have
submitted a formula for pricing of channels for a regime when
pay channels will have to go through a set top box on a mandatory
basis.
“Networks like Star and bouquets like Zee Turner and
(Discovery-Sony) One Alliance are there with prices of individual
channels,” a Trai source said when asked whether a la
carte prices of TV channels have been submitted to the regulator
or not.
CAS is scheduled to be rolled out in the south zones of Kolkata,
Delhi and Mumbai from midnight of 31 December 2006, as per
a Delhi court-mandated understanding that the government has
reached with the broadcast industry.
Trai sources said that over the weekend the regulator is
first likely to fix the price of free to air channels, which
will form the basic tier in a CAS regime, and then follow
it up with pricing of pay channels.
Trai had asked various pay TV channels to submit a la carte
prices instead of bouquet pricing, which was being pushed
vigorously initially by a section of broadcasters.
The regulator had also clarified that if the pricing of a
pay TV channel in a bouquet seems unreasonable or on the higher
side compared to other siblings, it will then fix a price,
which will be valid for a year.
What is not clear at the moment is whether Trai will okay
individual prices of pay TV channels in a bouquet or go in
for genre-wise pricing like bunching all movie channels across
the spectrum, for example, and then fixing their individual
prices.
It is also expected that the price of FTA channels in the
basic tier is
likely to be more than what was fixed three years back at
Rs. 72 (exclusive of taxes).
This time round, cable operators have petitioned to Trai
that the basic tier should be priced around Rs. 150 keeping
in view the general inflation and increase in other sundry
costs like usage of electricity poles in various cities. These
charges are given to local power companies as cable ops use
electricity poles to string their own cable.
According to the sources in the regulatory body, the whole
CAS-related work will have to be finished before month-end.
Over the past few days Trai has come out with directives
on quality of service for cable operators and multi-system
operators and revenue share formula amongst various industry
stakeholders.
(Rs.46.53=1US$)
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