FremantleMedia secures international deals for Martha Stewart's new show

CANNES: The distribution arm of global production outfit FremantleMedia, Fremantle International Distribution (FID) managing director David Ellender announced at MipTV that it has secured a raft of global sales for Martha.

Martha (180 x 1 hour), the latest series from American lifestyle guru Martha Stewart and reality television producer Mark Burnett, has now been sold into 10 territories worldwide, with more on the cards.

Ellender said, "We are delighted to have acquired such a high profile and keenly-awaited daytime series from the cream of US television talent. These strong initial sales for Martha further confirm our reputation and standing as the leading independent distributor of US originated reality and lifestyle programming."

FID's sales team has brokered a number of deals which has seen the informative and educational new daytime chat show licensed to IBC Channel 2, Iceland; Good Life Channel, Israel; KTN Baraza, Kenya as well as TV4 and TV4 plus, Sweden, SIC Mulher, Portugal and Canal Plus, Poland.

The Martha momentum is building, with the popular series also going to New Zealand free-to-air channel Television New Zealand (TVNZ) and pay TV's The Living Channel. ABS-CBN in the Philippines; Kablevision, Indonesia and ONIMedia, Korea have also picked up Martha.

A new recipe for daytime success, Martha shows Martha Stewart as we know and love her - and as we've never seen her before. The daily one-hour programme offers a new and different format for daytime TV. Combining Martha's signature sense of humour with her love of people and projects, the show presents inspiring ideas from cooking and entertaining, to decorating, and home renovating, states an official release.

Launched in September 2005 in the US on NBC, Martha is shot in front of a live studio audience and features a variety of celebrity guests joining Martha, fast becoming the doyenne of daytime, in her culinary and domestic activities.

FID also holds the worldwide distribution rights to Martha excluding North America (US and Canada), Japan, Australia, and the Arabic-speaking Middle East. As part of the deal, the company has also acquired the Martha Stewart Living Television back catalogue for international distribution.

Latest Reads
Sony MAX2 is back with Season 3 of 'Timeless Digital Awards'

Sony MAX2 ‘Timeless Digital Awards’ is back with its 3rd season to delight its audience with an era of Hindi cinema that is evergreen and holds reminiscence till date. The ‘Sadabahar’ 50’s and 60’s gave birth to several inspiring masterpieces with legendary actors and films that became the voice...

Television TV Channels Movie Channels
The Boss Baby premieres March 25 at 1PM and 9PM

Staying true to the promise to premiere the biggest blockbusters of the year, Star Movies will air Academy Award nominated film, The Boss Baby on Sunday, March 25 at 1PM and 9 PM respectively. Starring the witty Alec Baldwin as Boss Baby along with popular host Jimmy Kimmel as Ted Timothy...

Television TV Channels English Entertainment
Bigg Boss speaks Marathi now

MUMBAI: The Bigg Boss voice is all set to boom in Marathi. Viacom18’s regional entertainment channel, Colors Marathi announced the launch of the Marathi version of India’s popular reality TV show Bigg Boss from 15 April.

Television TV Channels Regional
BARC gets ‘Great Place to Work' certification

MUMBAI: BARC India has been certified as ‘Great Place to Work’ for cultivating a culture of high trust and performance. The certification has been provided by Great Place to Work Institute, which is recognised for its rigorous and objective methodology for identifying and defining great workplaces...

Television TV Channels Viewership
Shemaroo appoints Hiren Gada as CEO in leadership rejig

MUMBAI: Gearing itself for the next phase of growth, Shemaroo Entertainment Ltd (Shemaroo) has restructured its top leadership making several timely appointments.  According to a release on the BSE website, the entertainment and content company has elevated Hiren Gada as the chief executive...

Television TV Channels People
90s tunes see revival on music channels

MUMBAI: Popular music from the 1990s is being revived on music TV channels today. Sony Mix, 9X Jalwa, B4U Music and Mastiii are among channels reintroducing the music on television while keeping the focus sharply on Bollywood numbers. Film songs of 90s vintage have charisma of their own. In the...

Television TV Channels Music and Youth
Weinstein Company files for bankruptcy

MUMBAI: The Weinstein Company, producer of movies such as Inglorious Bastards and Lion, has filed for bankruptcy. The move, intended to facilitate a buy-out offer from a private equity firm, came months after ex-chairman Harvey Weinstein has been accused of sexual harassment and assault.

Television Production House Film Production
Paytm is the official ticketing partner of Kings XI Punjab’s home games for VIVO IPL 2018

Paytm along with event ticketing platform would be the exclusive ticketing partners for the home games of Kings XI Punjab, in the upcoming 11th edition of the Indian Premier League (IPL). Insider.In will be handling the logistics and operations for the game – managing box office,...

Television TV Channels Sports
TLC to target Tamil, Telugu markets

MUMBAI: The groundswell of serving Indian audiences with regional content has now proved to be a battlefield. Broadcasters are realising the potential in the southern areas of India. Days after Living Foodz decided to add southern language feeds, Discovery Networks-owned TLC is all set to target...

Television TV Shows Factual

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories