Film & TV Producers Guild submits draft for proposed Entertainment Export Promotion Council

MUMBAI: Standing by its commitment to strive for the welfare of the entertainment industry at large, the Film & Television Producers Guild of India Ltd. recently submitted the draft for the proposed Entertainment Export Promotion Council to the Information & Broadcast Ministry.

The Guild had received a notification from the Information & Broadcasting Ministry with a request to consider the finer details of forming a Special Export Promotion Council for the entertainment industry as suggested by the ICE (Information, Communication and Entertainment) Committee recently constituted by the Prime Minister's Office. The Guild had been advised to give its proposals in accordance with the requirements of the Department of Commerce, states an official release.

Accordingly, the Guild has set up a Sub-Group comprising representatives of eminent members having specialization in exports. At their first meeting, members of the Sub-Group had extensive deliberations on the subject, transpiring in the finalization of the draft.

This draft was formally presented to the Information & Broadcasting Ministry recently by the Guild president Amit Khanna at a meeting in Delhi. The Ministry urged for some time to scrutinize the draft but readily assured the Guild president that the proposed Entertainment Export Promotion Council would be formed under its auspices.

This development establishes the strong foothold occupied by the Guild in the eyes of the establishment.

Established in 1954 by the stalwarts of the Indian film industry, The Film & TV Producers Guild is today the most progressive body in show business. From the studio barons like Yash Chopra and Subhash Ghai to the new diversified media companies like UTV, Nimbus, Zee, Sahara and Adlabs. From the leading TV production houses like Star TV, Sony, TV Today, NDTV, TV Eighteen, BAG Films to the young turks like Ashutosh Gowariker, Karan Johar, Farhan Akhtar, Rohan Sippy are all symbols of the Indian filmed content. Offering genuine stakeholders in the business an opportunity to work for the betterment of the entertainment industry, the Guild is now the cornerstone of Indian entertainment.

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