Television

MyNetworkTV's nine new affiliates help expand coverage to 65 per cent in U.S.

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MUMBAI: Fox Television Stations' new prime-time network MyNetworkTV announced that it has signed on nine more affiliates, expanding its coverage to 65 percent of the U.S.

Four of the additional stations are owned by Pappas Telecasting Companies. They include KDMI-DT in Des Moines, Iowa; KKAZ-KPTM-DT in Omaha, Nebraska; KDBC-DT in El Paso, Texas; and KPTH-DT in Sioux City, Iowa.

The remaining five new affiliates are WZDX in Huntsville-Decatur, Alabama; WFXI in Greenville, North Carolina; KZOU in Columbia-Jefferson City, Missouri; KIDZ in Abilene-Sweetwater, Texas; and KGJT in Grand Junction-Montrose, Colorado.

Pappas Telecasting Companies chairman and CEO Harry J. Pappas said of the deal, "17 years ago, we took a gamble on a fledgling enterprise, the FOX Network. We affiliated the three TV stations we then owned with FOX, despite the fact that many pundits said a fourth network couldn't possibly succeed. Were they ever wrong! Our relationship with FOX has been mutually-beneficial. Now, we are affiliating four of our TV stations with FOX's newest enterprise, MyNetworkTV. When you consider Rupert Murdoch's consistent track record of success, it's easy to understand why we're betting on News Corp. again with MyNetworkTV-a bet that Pappas Telecasting expects to pay off handsomely for all involved."

MyNetworkTV launches on 5 September with the new scripted primetime drama strips Desire and Secret Obsessions.

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