Television

Verizon Wireless, Univision team up for mobile World Cup content

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MUMBAI: In an effort to beef up its Spanish-language content offering for its wireless customer base, Verizon Wireless has reached a deal with Univision for the exclusive rights to Spanish-language mobile video clips, recaps and highlights from the upcoming 2006 FIFA World Cup.

Content will be based on Univision's Spanish-language coverage of the 2006 FIFA World Cup Germany. Clips with Spanish-language commentary of goals in other games will be on V CAST within 30 minutes after halftime and customers will also be able to watch a recap of the match within one hour of the end of each match.

The agreement will give V CAST customers wireless access to highlights from "Copa Mundial de la FIFA Alemania 2006" throughout the tournament, which runs from 9 June to 9 July 2006. Verizon Wireless is touting the deal as the first to deliver these highlights on wireless phones.

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